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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"online advertising"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Sammelwerk"
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online advertising
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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INFORMS journal on computing : JOC ; charting new directions in operations research and computer science ; a journal of the Institute for Operations Research and the Management Sciences
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Learning in online advertising
Choi, W. Jason
;
Sayedi, Amin
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
4
,
pp. 584-608
Persistent link: https://www.econbiz.de/10012059797
Saved in:
2
Monetizing online marketplaces
Choi, Hana
;
Mela, Carl F.
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
6
,
pp. 948-972
Persistent link: https://www.econbiz.de/10012147189
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