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~isPartOf:"Marketing theory"
~person:"Henneberg, Stephan"
~subject:"relationship value"
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relationship value
Betriebliche Wertschöpfung
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Beziehungsmarketing
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Business network
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Relationship marketing
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Henneberg, Stephan
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A value perspective on relationship portfolios
Corsaro, Daniela
;
Fiocca, Renato
;
Henneberg, Stephan
; …
- In:
Marketing theory
13
(
2013
)
3
,
pp. 275-302
Persistent link: https://www.econbiz.de/10009790658
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