//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Nonprofit management & leadership"
~isPartOf:"Nonprofit management 101 : a complete and practical guide for leaders and professionals ; essential resources, tools, and hard-earned wisdom from fifty leading experts"
~isPartOf:"Sage library in marketing"
~isPartOf:"The Jossey-Bass handbook of nonprofit leadership and management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Verwaltungsmarketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Nonprofit marketing
24
Nonprofit-Marketing
24
Nonprofit organization
16
Nonprofit-Organisation
16
Fundraising
7
Nonprofit management
6
Nonprofit-Management
6
Marketing management
5
Marketingmanagement
5
Charitable organization
4
Charity
4
Gemeinnützige Organisation
4
Soziomarketing
4
USA
4
United States
4
Wohltätigkeit
4
Beziehungsmarketing
3
Relationship marketing
3
fundraising
3
Cause-Related Marketing
2
Cause-related marketing
2
Ehrenamtliche Arbeit
2
Internet marketing
2
Online-Marketing
2
South Korea
2
Südkorea
2
Virtual reality
2
Virtuelle Realität
2
Voluntary work
2
Website
2
charity
2
marketing
2
nonprofit
2
Advertising effects
1
Arbeitszufriedenheit
1
Bewertung
1
Brand image
1
Brand management
1
Bürgerbeteiligung
1
COVID-19
1
more ...
less ...
Online availability
All
Undetermined
9
Free
2
Type of publication
All
Article
20
Book / Working Paper
4
Type of publication (narrower categories)
All
Article in journal
12
Aufsatz in Zeitschrift
12
Aufsatz im Buch
8
Book section
8
Aufsatzsammlung
1
Collection of articles of several authors
1
Mehrbändiges Werk
1
Multi-volume publication
1
Sammelwerk
1
more ...
less ...
Language
All
English
24
Author
All
Parsons, Elizabeth
4
Maclaran, Pauline
3
Tadajewski, Mark
3
Boenigk, Silke
2
Drumwright, Minette E.
2
Gainer, Brenda
2
Yoo, Seung-Chul
2
Abrahams, Alan S.
1
Aldous, Jay
1
Andresen, Katya
1
Becker, Annika
1
Bonk, Kathy
1
Cao, Xiaoxia
1
Choi, Sangmi
1
Clerkin, Richard M.
1
Engel, Rafael
1
Helm, Scott T.
1
Hesse, Laura
1
Higman, Rebecca Ruby
1
Hochstadt, Zach
1
Hoefer, Richard
1
Inoue, Yuhei
1
Jia, Lei
1
Kang, Chulhee
1
Kim, Soobin
1
Kirk, Kristin
1
Mato-Santiso, Vanessa
1
Piscarac, Diana
1
Rey-García, Marta
1
Sanzo-Pérez, María José
1
Swiss, James E.
1
Twis, Mary K.
1
Winton, Jennie
1
Wright, Steve
1
more ...
less ...
Published in...
All
Nonprofit management & leadership
Nonprofit management 101 : a complete and practical guide for leaders and professionals ; essential resources, tools, and hard-earned wisdom from fifty leading experts
Sage library in marketing
The Jossey-Bass handbook of nonprofit leadership and management
Journal of nonprofit & public sector marketing
38
International journal of nonprofit and voluntary sector marketing
37
International review on public and non-profit marketing
32
Journal of marketing for higher education
30
International journal of nonprofit & voluntary sector marketing
26
Journal of philanthropy and marketing
16
Nonprofit marketing : sectoral applications
16
The evolution of nonprofit marketing
14
Kompendium Kulturmarketing : Handbuch für Studium und Praxis
12
The Routledge companion to nonprofit marketing
10
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
9
Nonprofit and voluntary sector quarterly
9
Journal of business research : JBR
7
Wissenschaftsmarketing : Dialoge gestalten
7
Hochschulmarketing
6
Hochschulmarketing - Herausforderung und Erfolgskaktoren im Wettbewerb : Dokumentation der Tagung vom 15. Januar 2007
6
Journal of marketing communications
6
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
6
Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
5
Journal of marketing
5
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
5
Marktorientierte Führung im wirtschaftlichen und gesellschaftlichen Wandel : Heribert Meffert zum 70. Geburtstag
5
Springer eBook Collection
5
SpringerLink / Bücher
5
Zeitschrift für öffentliche und gemeinwirtschaftliche Unternehmen : ZögU ; zugleich Organ des Bundesverbandes Öffentliche Dienstleistungen - Deutsche Sektion des CEEP
5
Australasian marketing journal
4
Discussion paper
4
Europäische Hochschulschriften / 5
4
International journal of advertising : the quarterly review of marketing communications
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Leadership in nonprofit organizations ; Vol. 2
4
Psychology & marketing
4
Fallstudien zum NPO-Management : praktische BWL für Vereine und Sozialeinrichtungen
3
Freiburger betriebswirtschaftliche Diskussionsbeiträge
3
Hamburger Schriften zur Marketingforschung
3
International journal of arts management
3
more ...
less ...
Source
All
ECONIS (ZBW)
24
Showing
1
-
10
of
24
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Donor inspiration in nonprofit management : conceptualization and measurement in a peer-to-peer context
Hesse, Laura
;
Boenigk, Silke
- In:
Nonprofit management & leadership
34
(
2023
)
2
,
pp. 241-265
Persistent link: https://www.econbiz.de/10014471335
Saved in:
2
Volunteer omnichannel behavior in nonprofit organizations : key antecedents and implications for management
Mato-Santiso, Vanessa
;
Rey-García, Marta
; …
- In:
Nonprofit management & leadership
34
(
2023
)
2
,
pp. 433-463
Persistent link: https://www.econbiz.de/10014471375
Saved in:
3
Augmented reality and nonprofit marketing during the COVID-19 pandemic : AR factors that influence community participation and willingness to contribute to causes
Yoo, Seung-Chul
;
Drumwright, Minette E.
;
Piscarac, Diana
- In:
Nonprofit management & leadership
34
(
2023
)
1
,
pp. 81-106
Persistent link: https://www.econbiz.de/10014456741
Saved in:
4
What convinces donors? : an analysis of donation-based crowdfunding projects from nonprofit charities : the case of South Korea
Kim, Soobin
;
Kang, Chulhee
;
Engel, Rafael
- In:
Nonprofit management & leadership
32
(
2022
)
4
,
pp. 627-649
Persistent link: https://www.econbiz.de/10013279475
Saved in:
5
Engagement techniques by human services nonprofits : a research note examining website best practices
Hoefer, Richard
;
Twis, Mary K.
- In:
Nonprofit management & leadership
29
(
2018
)
2
,
pp. 261-271
Persistent link: https://www.econbiz.de/10011969418
Saved in:
6
Nonprofit fundraising with virtual reality
Yoo, Seung-Chul
;
Drumwright, Minette E.
- In:
Nonprofit management & leadership
29
(
2018
)
1
,
pp. 11-27
Persistent link: https://www.econbiz.de/10011969424
Saved in:
7
The effects of the facial expression of beneficiaries in charity appeals and psychological involvement on donation intentions : evidence from an online experiment
Cao, Xiaoxia
;
Jia, Lei
- In:
Nonprofit management & leadership
27
(
2017
)
4
,
pp. 457-473
Persistent link: https://www.econbiz.de/10011717085
Saved in:
8
Evaluating public charity websites : stage model versus automated service
Kirk, Kristin
;
Abrahams, Alan S.
- In:
Nonprofit management & leadership
27
(
2017
)
4
,
pp. 475-491
Persistent link: https://www.econbiz.de/10011717087
Saved in:
9
Social enterprise and nonprofit ventures
Helm, Scott T.
- In:
The Jossey-Bass handbook of nonprofit leadership and …
,
(pp. 334-365)
.
2016
Persistent link: https://www.econbiz.de/10011540742
Saved in:
10
Marketing for nonprofit organizations
Gainer, Brenda
- In:
The Jossey-Bass handbook of nonprofit leadership and …
,
(pp. 366-395)
.
2016
Persistent link: https://www.econbiz.de/10011540743
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->