//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies"
~subject:"Internet marketing"
~subject:"World"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Advertising industry"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
World
Advertising effects
1
Advertising industry
1
Online-Marketing
1
Werbewirkung
1
Werbewirtschaft
1
categories
1
goal-based categorization
1
markets
1
online advertising
1
valuation
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Atkinson, Mariam Krikorian
1
Fiss, Peer C.
1
Glaser, Vern L.
1
Published in...
All
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
Europäische Hochschulschriften / 5
2
International journal of electronic commerce : IJEC
2
International journal of internet marketing and advertising : IJIMA
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of marketing communications
2
Schriften zu Marketing und Management
2
2006 Business & Economics Society International Conference ; Vol. 1
1
A.E. Res.
1
Advertising, promotion, and new media
1
Breaking new ground in theory and practice
1
CESifo Working Paper Series
1
CESifo working papers
1
European research studies
1
Global advertising practice in a borderless world
1
Globalisierung der Medien? : Medienpolitik in der Informationsgesellschaft ; [Jahrestagung des gemeinsamen Arbeitskreises "Kommunikation und Politik" der Deutschen Gesellschaft für Publizistik- und Kommunikationswissenschaft (DGPuK) und der Deutschen Vereinigung für Politische Wissenschaft (DVPW) vom 13. - 14. Feburuar 1998 im Haus Rissen in Hamburg]
1
Handbook of research on effective advertising strategies in the social media age
1
Handbuch der Marktforschung
1
How entrepreneurs do what they do : case studies in knowledge intensive entrepreneurship
1
Information systems research : ISR
1
International journal of advertising : the review of marketing communications
1
International journal of foresight and innovation policy : IJFIP
1
International journal of industrial organization
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of the economics of business
1
International marketing ; Vol. 2
1
Internet and network economics : third international workshop, WINE 2007, San Diego, CA, USA, December 12-14, 2007 ; proceedings
1
Journal of advertising research
1
Journal of business research : JBR
1
Journal of historical research in marketing
1
Journal of management information systems : JMIS
1
Journal of marketing and consumer behaviour in emerging markets
1
Kölner Beiträge zur Medienwirtschaft
1
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
1
NBER Working Paper
1
NBER working paper series
1
OECD digital economy papers
1
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
1
Recent advances in the analysis of competition policy and regulation
1
Review of marketing science
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Goal-based categorization: dynamic classification in the display advertising industry
Glaser, Vern L.
;
Atkinson, Mariam Krikorian
;
Fiss, Peer C.
- In:
Organization studies : an international …
41
(
2020
)
7
,
pp. 921-943
Persistent link: https://www.econbiz.de/10012270366
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->