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~isPartOf:"Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019"
~type_genre:"Conference paper"
~type_genre:"Dissertation u.a. Prüfungsschriften"
~type_genre:"Interview"
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Beziehungsmarketing
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E-commerce
3
Electronic Commerce
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Online retailing
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Online-Handel
3
Relationship marketing
3
Consumer behaviour
2
Customer satisfaction
2
Data Mining
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Data mining
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Innovationsakzeptanz
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Konsumentenverhalten
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Viral marketing
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Virales Marketing
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Big Data
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Big data
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Computer-assisted marketing
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Customer reviews
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Dienstleistungsqualität
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IT-gestütztes Marketing
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Personalisierung
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Personalization
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Service quality
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Viet Nam
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Vietnam
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Website
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Website quality
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customer support
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e-business
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e-loyalty
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e-satisfaction
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e-trust
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eWOM
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electronic word of mouth
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logistics
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marketing
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online shopping
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perceived enjoyment
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Andersen, Kim Normann
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Berntzen, Lasse
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Bui Nhat Vuong
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Bøe, Tove
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Eine, Bastian
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Eixelsberger, Wolfgang
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Krumova, Milena
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Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
Industrial marketing management : the international journal for industrial and high-tech firms
11
The international review of retail, distribution and consumer research
8
Journal of business research : JBR
7
Schriftenreihe innovative betriebswirtschaftliche Forschung und Praxis
7
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
6
Business horizons
5
Hamburger Schriften zur Marketingforschung
5
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
5
Dialogmarketing Perspektiven 2018/2019 : Tagungsband 13. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
4
Interdisciplinary management research XVI ; 1
4
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
4
The future opportunities and challenges of business in digital era 4.0 : proceedings of the 2nd International Conference on Economics, Business and Entrepreneurship (ICEBE 2019), Bandar Lampung, Indonesia, 1 November, 2019
4
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
3
Basler Schriften zum Marketing
3
International journal of economics and financial issues : IJEFI
3
Journal of marketing management : MM
3
Neue betriebswirtschaftliche Forschung : nbf
3
Reihe Wirtschaftsinformatik
3
Schriftenreihe Schwerpunkt Marketing
3
South Asian journal of management : SAJM
3
The TQM journal : the international review of organizational improvement
3
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
2
Agrar- und Ernährungswirtschaft: regional vernetzt und global erfolgreich : 56. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. vom 28. bis 30. September 2016
2
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
2
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
2
Digitalisierung und Innovation : Planung, Entstehung, Entwicklungsperspektiven
2
Europäische Hochschulschriften / 5
2
Göttinger Wirtschaftsinformatik
2
HNI-Verlagsschriftenreihe
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of quality and service sciences
2
Journal of service theory and practice
2
Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung : Herrn Prof. Dr. Dr. h.c. mult. Heribert Meffert zum 80. Geburtstag
2
Organizations and performance in a complex world : 26th international Economic Conference of Sibiu (IECS)
2
Reihe Electronic commerce
2
Reihe: Planung, Organisation und Unternehmungsführung
2
Schriften zum innovativen Marketing
2
Schriftenreihe strategisches Management
2
Schwerpunkt Marketing / Arbeitspapiere
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ECONIS (ZBW)
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Big data and data analytics in e-commerce
Berntzen, Lasse
;
Krumova, Milena
;
Eixelsberger, Wolfgang
; …
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 23-47)
.
2020
Persistent link: https://www.econbiz.de/10012521536
Saved in:
2
Usage of customer reviews in online shopping : analyzing characteristics of customer reviews
Kräuter, Saskia
;
Eine, Bastian
;
Quint, Werner
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 191-210)
.
2020
Persistent link: https://www.econbiz.de/10012521559
Saved in:
3
An integrated model for customer's e-loyalty : an evidence from online shopping in Vietnam
Bui Nhat Vuong
;
Sid Suntrayuth
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 367-406)
.
2020
Persistent link: https://www.econbiz.de/10012521577
Saved in:
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