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~isPartOf:"SpringerLink / Bücher"
~isPartOf:"The journal of services marketing"
~isPartOf:"Tourism management perspectives : TMP"
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Beziehungsmarketing
618
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618
Consumer behaviour
285
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189
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188
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Zanger, Cornelia
8
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6
Klaus, Philipp
6
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6
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5
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4
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3
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Benoit, Sabine
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Valdimar Sigurdsson
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Yi, Youjae
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2
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2
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2
Arnold, Mark J.
2
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2
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2
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Psychology & marketing
SpringerLink / Bücher
The journal of services marketing
Tourism management perspectives : TMP
Journal of business research : JBR
760
Journal of retailing and consumer services
682
Industrial marketing management : the international journal for industrial and high-tech firms
411
International journal of hospitality management
357
Tourism management : research, policies, practice
240
Journal of travel and tourism marketing
209
The service industries journal
203
The journal of business & industrial marketing
194
International journal of contemporary hospitality management
187
Journal of the Academy of Marketing Science
173
Journal of strategic marketing
170
Journal of hospitality marketing & management
158
International journal of electronic customer relationship management : IJECRM
141
Journal of marketing
131
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
126
Asia Pacific journal of marketing and logistics
125
Journal of service research : JSR
125
Cogent business & management
124
Journal of service management
122
The journal of brand management : an international journal
120
The journal of product & brand management
118
Journal of retailing
112
Gabler Edition Wissenschaft
107
European journal of marketing : EJM
105
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
105
IZA Discussion Papers
104
Marketing intelligence & planning
104
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Journal of marketing management : MM
96
Services marketing quarterly
96
Service business
91
Technological forecasting & social change : an international journal
90
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
88
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
87
The international journal of bank marketing : IJBM
86
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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ECONIS (ZBW)
773
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1
How technological and natural consumption experiences impact consumer well-being : the role of consumer mindfulness and fatigue
Zarantonello, Lia
;
Grappi, Silvia
;
Formisano, Marcello
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 465-491
Persistent link: https://www.econbiz.de/10014467606
Saved in:
2
Eliminating customer
experience
pain points in complex customer journeys through smart service solutions
Holz, Heiko F.
;
Becker, Marc
;
Blut, Markus
;
Paluch, Stefanie
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 592-609
Persistent link: https://www.econbiz.de/10014467620
Saved in:
3
Ordinary customer
experience
: conceptualization, characterization, and implications
Heinonen, Kristina
;
Lipkin, Michaela
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1720-1736
Persistent link: https://www.econbiz.de/10014338320
Saved in:
4
Authentic omnichannel : providing consumers with a seamless brand
experience
through authenticity
Massi, Marta
;
Piancatelli, Chiara
;
Vocino, Andrea
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1280-1298
Persistent link: https://www.econbiz.de/10014291894
Saved in:
5
Embodiment, immersion, and enjoyment in virtual reality marketing experiences
Leveau, Pierre-Henry
;
Camus, Sandra
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1329-1343
Persistent link: https://www.econbiz.de/10014291912
Saved in:
6
Can you ask "too much" of your customers?
Landers, V. Myles
;
Gabler, Colin B.
;
Hardman, Haley E.
; …
- In:
The journal of services marketing
37
(
2023
)
4
,
pp. 531-546
Persistent link: https://www.econbiz.de/10014276929
Saved in:
7
The role of sensory marketing and brand
experience
in building emotional attachment and brand loyalty in luxury retail stores
Shahid, Shadma
;
Paul, Justin
;
Gilal, Faheem Gul
; …
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1398-1412
Persistent link: https://www.econbiz.de/10013280107
Saved in:
8
Customer ecosystems : exploring how ecosystem actors shape customer
experience
Lipkin, Michaela
;
Heinonen, Kristina
- In:
The journal of services marketing
36
(
2022
)
9
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013542858
Saved in:
9
How gamifying AI shapes customer motivation, engagement, and purchase behavior
Elmashhara, Maher Georges
;
De Cicco, Roberta
;
Silva, …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 134-150
Persistent link: https://www.econbiz.de/10014467479
Saved in:
10
Designing the digitalized guest
experience
: a comprehensive framework and research agenda
Youssofi, Alexandra
;
Jeannot, Florence
;
Jongmans, Eline
; …
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 512-531
Persistent link: https://www.econbiz.de/10014467610
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