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~isPartOf:"Psychology & marketing"
~subject:"Consumer behaviour"
~subject:"Corporate culture"
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Search: subject_exact:"Personality psychology"
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Consumer behaviour
Corporate culture
Personality psychology
70
Persönlichkeitspsychologie
70
Konsumentenverhalten
50
Brand
13
Brand management
13
Markenartikel
13
Markenführung
13
Brand image
12
Markenimage
12
Emotion
8
Social Web
8
Social web
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Beziehungsmarketing
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Relationship marketing
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Virales Marketing
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Personality trait
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Experiment
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Australien
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Internet marketing
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Quality of life
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Social psychology
3
Sozialpsychologie
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Zufriedenheit
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identity
3
Advertising effects
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Body weight
2
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Bauer, Brittney C.
2
Goldsmith, Ronald E.
2
Warlop, Luk
2
Amar, Moty
1
Ansell, Jonathan
1
Appan, Radha
1
Arnold, Mark J.
1
Bagozzi, Richard P.
1
Bao, Jia Yao Esther
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Bargoni, Augusto
1
Batinic, Bernad
1
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1
Bodur, H. Onur
1
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1
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1
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1
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1
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1
Cardamone, Ernesto
1
Carlson, Brad D.
1
Chapman, Cassandra M.
1
Cheah, Isaac
1
Chen, Xingyu
1
Choi, Sejung Marina
1
Choi, Wonjun
1
Chrissikopoulos, Vassilios
1
Collins, Alan M.
1
Desmond, John
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Eisele, Anita
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1
Fenton-O'Creevy, Mark
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1
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1
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1
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Psychology & marketing
Journal of business research : JBR
128
Journal of retailing and consumer services
58
Journal of consumer research : JCR ; an interdisciplinary bimonthly
52
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
48
International journal of hospitality management
34
Journal of business ethics : JOBE
33
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
33
Human relations
26
The journal of brand management : an international journal
23
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
22
Journal of consumer behaviour : an international research review
22
European journal of marketing : EJM
21
International journal of consumer studies
21
Journal of sport management : the official journal of the North American Society of Sport Management
21
Sport management review
21
The journal of product & brand management
21
Journal of economic psychology : research in economic psychology and behavioral economics
20
Journal of fashion marketing and management
18
Journal of travel and tourism marketing
18
The journal of consumer marketing
18
Asia Pacific journal of marketing and logistics
17
Human relations : towards the integration of the social sciences
17
Journal of marketing communications
16
Journal of marketing management : JMM ; journal of the Academy of Marketing
16
Journal of marketing management : MM
16
Journal of marketing research : JMR
16
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
16
Tourism management : research, policies, practice
16
Young consumers : insight and ideas for responsible marketers
16
International journal of advertising : the review of marketing communications
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
The Routledge companion to identity and consumption
15
Journal of business ethics : JBE
14
Scandinavian journal of management
14
Journal of international consumer marketing
13
Marketing letters : a journal of research in marketing
13
Sport marketing quarterly : preferred journal of the Sport Marketing Association
13
Journal of vocational behavior
12
Leadership
12
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1
Consumer-brand identification and happiness in experiential consumption
Sato, Mikihiro
;
Yoshida, Masayuki
;
Doyle, Jason P.
; …
- In:
Psychology & marketing
40
(
2023
)
8
,
pp. 1579-1592
Persistent link: https://www.econbiz.de/10014338307
Saved in:
2
A meta-analysis on the psychological and behavioral consequences of nostalgia : the moderating roles of nostalgia activators, culture, and individual characteristics
Santini, Fernando de Oliveira
;
Lim, Weng Marc
;
Ladeira, …
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 1899-1912
Persistent link: https://www.econbiz.de/10014338441
Saved in:
3
Deciphering consumer commitment : exploring the dual influence of self-brand and self-group relationships
Bauer, Brittney C.
;
Carlson, Brad D.
;
Arnold, Mark J.
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2539-2558
Persistent link: https://www.econbiz.de/10014432499
Saved in:
4
Improving the effectiveness of personalized recommendations through attributional cues
Weidig, Jakob
;
Kuehnl, Christina
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2559-2575
Persistent link: https://www.econbiz.de/10014432501
Saved in:
5
The proximal self : why material objects are particularly relevant for consumers' self-definition
Scharfenberger, Philipp
;
Wentzel, Daniel
;
Warlop, Luk
; …
- In:
Psychology & marketing
40
(
2023
)
6
,
pp. 1196-1210
Persistent link: https://www.econbiz.de/10014291835
Saved in:
6
Consumers' identity signaling towards social groups : the effects of dissociative desire on brand prominence preferences
Raimondo, Maria Antonietta
;
Cardamone, Ernesto
;
Miceli, …
- In:
Psychology & marketing
39
(
2022
)
10
,
pp. 1964-1978
Persistent link: https://www.econbiz.de/10013465133
Saved in:
7
The power of flattery : enhancing prosocial behavior through virtual influencers
Quach, Sara
;
Cheah, Isaac
;
Thaichon, Park
- In:
Psychology & marketing
41
(
2024
)
7
,
pp. 1629-1648
Persistent link: https://www.econbiz.de/10014555637
Saved in:
8
Consumer guilt proneness scale : assessing individual differences in responses to transgressive consumption situations
Martins, Carla C.
;
Silva, Susana C.
;
Radomska, Joanna
; …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 838-859
Persistent link: https://www.econbiz.de/10014519042
Saved in:
9
Ritual and environmental ineffectiveness : how psychological ownership of community drives environmental behavior
Tang, Yihui
;
Felix, Reto
;
Hinsch, Christian
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 860-879
Persistent link: https://www.econbiz.de/10014519044
Saved in:
10
Is this really me? : investigating brand personality self-congruity on consumer behavior in video-based social media
Bargoni, Augusto
;
Giachino, Chiara
;
Gutuleac, Rada
; …
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 1115-1132
Persistent link: https://www.econbiz.de/10014530974
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