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~isPartOf:"Psychology & marketing"
~subject:"Kundenzufriedenheit"
~subject:"Vertrauen"
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Kundenzufriedenheit
Vertrauen
Beziehungsmarketing
100
Relationship marketing
100
Consumer behaviour
75
Konsumentenverhalten
75
Customer satisfaction
31
Brand management
26
Markenführung
26
Brand image
23
Markenimage
23
Brand
18
Dienstleistungsqualität
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Markenartikel
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brand loyalty
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customer engagement
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Online-Handel
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Yi, Youjae
3
Darley, William K.
2
Krishen, Anjala S.
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Lunardo, Renaud
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1
Di Mascio, Rita
1
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1
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1
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Psychology & marketing
Journal of retailing and consumer services
288
Journal of business research : JBR
173
International journal of hospitality management
149
The journal of services marketing
117
The service industries journal
75
Journal of hospitality marketing & management
69
Industrial marketing management : the international journal for industrial and high-tech firms
62
Journal of travel and tourism marketing
62
International journal of contemporary hospitality management
60
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
54
Tourism management : research, policies, practice
53
Cogent business & management
52
Asia Pacific journal of marketing and logistics
49
Journal of service research : JSR
49
Journal of strategic marketing
46
Service business
46
The journal of business & industrial marketing
46
Services marketing quarterly
45
Journal of service management
44
The international journal of bank marketing : IJBM
42
International journal of electronic marketing and retailing : IJEMR
40
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
39
The TQM journal : the international review of organizational improvement
37
International journal of electronic customer relationship management : IJECRM
36
Journal of the Academy of Marketing Science
36
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
32
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
31
European journal of marketing : EJM
29
Journal of service research
28
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
27
Journal of retailing
27
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
27
Total quality management & business excellence
27
Marketing intelligence & planning
26
The international review of retail, distribution and consumer research
26
International journal of retail & distribution management
25
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
24
Journal of hospitality and tourism insights
24
International journal of quality and service sciences
23
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ECONIS (ZBW)
34
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1
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
2
When and why signaling frontline employee inexperience can prove to be an asset : effects on consumer forgiveness for service failure
Flacandji, Michaël
;
Cusin, Julien
;
Lunardo, Renaud
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2728-2742
Persistent link: https://www.econbiz.de/10014432547
Saved in:
3
The customer is often wrong : investigating the influence of customer failures and apologies on frontline service employee well-being
Robertson, Nichola
;
Rotman, Jeffrey
;
MacQuilken, Lisa
; …
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 825-844
Persistent link: https://www.econbiz.de/10014290864
Saved in:
4
Authentic omnichannel : providing consumers with a seamless brand experience through authenticity
Massi, Marta
;
Piancatelli, Chiara
;
Vocino, Andrea
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1280-1298
Persistent link: https://www.econbiz.de/10014291894
Saved in:
5
Digital presence in service recovery : the interactive effect of customer salutations and employee photographs in email signatures
Walsh, Gianfranco
;
Shiu, Edward
;
Schaarschmidt, Mario
; …
- In:
Psychology & marketing
39
(
2022
)
12
,
pp. 2361-2383
Persistent link: https://www.econbiz.de/10013465198
Saved in:
6
Exploring the motivating factors for using live-streaming and their influence on consumers' hedonic well-being : the mediating effect of psychological engagement
Asante, Isaac Owusu
;
Jiang, Yushi
;
Miao, Miao
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 27-44
Persistent link: https://www.econbiz.de/10014467463
Saved in:
7
Deriving value from branded mobile apps : exploring the role of brand satisfaction, age, and value-in-use subdimensions
Santos, Susana
;
Gonc̦alves, Helena Martins
;
Mendes, Rita
; …
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 610-627
Persistent link: https://www.econbiz.de/10014467622
Saved in:
8
The decision to customize and its effect on brand experience
Petruzzellis, Luca
;
Winer, Russell S.
- In:
Psychology & marketing
40
(
2023
)
3
,
pp. 516-530
Persistent link: https://www.econbiz.de/10014290758
Saved in:
9
The influence of frontline employee self-disclosure about products in a retail store on customer trust in the retailer in the context of service encounters
Park, Jihye
;
Yi, Youjae
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1417-1430
Persistent link: https://www.econbiz.de/10014291940
Saved in:
10
Fear of missing out in the digital age : the role of social media satisfaction and advertising engagement
Bui, M̃y
;
Krishen, Anjala S.
;
Anlamlier, Eda
;
Berezan, Orie
- In:
Psychology & marketing
39
(
2022
)
4
,
pp. 683-693
Persistent link: https://www.econbiz.de/10013165424
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