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~isPartOf:"Review of agricultural economics : RAE"
~subject:"Markenführung"
~type_genre:"Fallstudie"
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Review of agricultural economics : RAE
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Sunkist growers : refreshing the brand
Boland, Michael A.
;
Pozo, Veronica
;
Sumner, Daniel A.
- In:
Review of agricultural economics : RAE
31
(
2009
)
3
,
pp. 628-639
Persistent link: https://www.econbiz.de/10003947131
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