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~isPartOf:"Routledge studies in interpretive marketing research"
~person:"Bauer, Hans H."
~person:"Herrmann, Andreas"
~person:"Mick, David Glen"
~type_genre:"Collection of articles of several authors"
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The why of consumption : contemporary perspectives on consumer motives, goals and desires
Ratneshwar, Srinivasan
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2005
Persistent link: https://www.econbiz.de/10003932956
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