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~isPartOf:"Sport management review"
~person:"Cobbs, Joe"
~person:"Funk, Daniel C."
~person:"Zhang, James J."
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Sportmarketing
10
Sports marketing
10
Consumer behaviour
6
Konsumentenverhalten
6
Professional sports
4
Profisport
4
Sport
4
Sports
4
USA
3
United States
3
Beziehungsmarketing
2
Brand
2
Brand management
2
Double jeopardy
2
Markenartikel
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Markenführung
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Relationship marketing
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Sponsoring
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Sponsorship
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Sport event
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Cobbs, Joe
Funk, Daniel C.
Zhang, James J.
Heere, Bob
5
Doyle, Jason P.
4
Fairley, Sheranne
4
McDonald, Heath
4
Dwyer, Brendan
3
Filo, Kevin
3
Hoeber, Larena
3
Inoue, Yuhei
3
James, Jeffrey D.
3
Kim, Yu Kyoum
3
Ko, Yong Jae
3
Svensson, Per G.
3
Welty Peachey, Jon
3
Yoshida, Masayuki
3
Adair, Daryl
2
Ballouli, Khalid
2
Bennett, Gregg
2
Chanavat, Nicolas
2
Chang, Yonghwan
2
Dickson, Geoff
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Drayer, Joris
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Edwards, Michael B.
2
Farrelly, Francis
2
Gerke, Anna
2
Hambrick, Marion E.
2
Hing, Nerilee
2
Jang, Wonseok
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Karg, Adam J.
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Kent, Aubrey
2
Kerwin, Shannon
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Koo, Jakeun
2
Lamont, Matthew
2
LeCrom, Carrie W.
2
Lee, Younghan
2
Lock, Daniel
2
Misener, Katie
2
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Pawlowski, Tim
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Sport management review
Journal of sport management : the official journal of the North American Society of Sport Management
8
International journal of sports marketing & sponsorship
5
Sport marketing quarterly : preferred journal of the Sport Marketing Association
5
International journal of sport management and marketing : IJSMM
3
European Sport management quarterly : ESMQ
2
Journal of business research : JBR
2
International journal of advertising : the quarterly review of marketing communications
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of service management
1
Marketing analysis in sport business : global perspectives
1
Sport marketing in a global environment : strategic perspectives
1
Sport, Business and Management : an international journal ; SBM
1
World Association for Sport Management Ser
1
World association for sport management
1
World association for sport management series
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1
Introducing a sport experience design (SX) framework for sport consumer behaviour research
Funk, Daniel C.
- In:
Sport management review
20
(
2017
)
2
,
pp. 145-158
Persistent link: https://www.econbiz.de/10011697666
Saved in:
2
Exploring PERMA in spectator sport : applying positive psychology to examine the individual-level benefits of sport consumption
Doyle, Jason P.
;
Filo, Kevin
;
Lock, Daniel
;
Funk, Daniel C.
- In:
Sport management review
19
(
2016
)
5
,
pp. 506-519
Persistent link: https://www.econbiz.de/10011624383
Saved in:
3
The uniqueness of sport : testing against marketing's empirical laws
Baker, Bradley J.
;
McDonald, Heath
;
Funk, Daniel C.
- In:
Sport management review
19
(
2016
)
4
,
pp. 378-390
Persistent link: https://www.econbiz.de/10011566663
Saved in:
4
Sports gambling as consumption : evidence from demand for sports lottery
Mao, Luke Lunhua
;
Zhang, James J.
;
Connaughton, Daniel P.
- In:
Sport management review
18
(
2015
)
3
,
pp. 436-447
Persistent link: https://www.econbiz.de/10011381892
Saved in:
5
Exploring sport brand development strategies to strengthen consumer involvement with the product : the case of the Australian A-League
Kunkel, Thilo
;
Doyle, Jason P.
;
Funk, Daniel C.
- In:
Sport management review
17
(
2014
)
4
,
pp. 470-483
Persistent link: https://www.econbiz.de/10010425628
Saved in:
6
The effect of familiarity on associated sponsor and event brand attitudes following negative celebrity endorser publicity
Doyle, Jason P.
;
Pentecost, Robin D.
;
Funk, Daniel C.
- In:
Sport management review
17
(
2014
)
3
,
pp. 310-323
Persistent link: https://www.econbiz.de/10010401060
Saved in:
7
Exploring sport brand double jeopardy : the link between team market share and attitudinal loyalty
Doyle, Jason P.
;
Filo, Kevin
;
McDonald, Heath
;
Funk, …
- In:
Sport management review
16
(
2013
)
3
,
pp. 285-297
Persistent link: https://www.econbiz.de/10009787479
Saved in:
8
Examining consumer attributes associated with collegiate athletic facility naming rights sponsorship : development of a theoretical framework
Chen, Kenneth K.
;
Zhang, James J.
- In:
Sport management review
14
(
2011
)
2
,
pp. 103-116
Persistent link: https://www.econbiz.de/10009160478
Saved in:
9
An importance-performance analysis of media activities associated with WNBA game consumption
Zhang, James J.
;
Lam, Eddie T. C.
;
Cianfrone, Beth A.
; …
- In:
Sport management review
14
(
2011
)
1
,
pp. 64-78
Persistent link: https://www.econbiz.de/10008860087
Saved in:
10
Legal battles for sponsorship exclusivity : the cases of the World Cup and NASCAR
Cobbs, Joe
- In:
Sport management review
14
(
2011
)
3
,
pp. 287-296
Persistent link: https://www.econbiz.de/10009315487
Saved in:
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