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~isPartOf:"Springer texts in business and economics"
~person:"Bernard, Andrew B."
~person:"Rabl, Michael"
~subject:"Produktmanagement"
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Produktmanagement
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Innovation management
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Bernard, Andrew B.
Rabl, Michael
Gaubinger, Kurt
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Springer texts in business and economics
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Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
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Praxisorientiertes Innovations- und Produktmanagement : Grundlagen und Fallstudien aus B-to-B-Märkten
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Springer Texts in Business and Economics
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Springer eBook Collection / Business and Economics
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Praxisorientiertes Innovations- und
Produktmanagement
<engl.>
Gaubinger, Kurt
;
Rabl, Michael
;
Swan, K. Scott
;
Werani, …
-
2015
Persistent link: https://www.econbiz.de/10010412643
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