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~isPartOf:"Strategic corporate communication in the digital age"
~subject:"Consumer behaviour"
~subject:"Öffentlichkeitsarbeit"
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Consumer behaviour
Öffentlichkeitsarbeit
Digital media
4
Digitale Medien
4
Marketing management
4
Marketingmanagement
4
Communication
3
Kommunikation
3
digital media
3
Beziehungsmarketing
2
Einzelhandel
2
In-store Communications
2
Information technology
2
Informationstechnik
2
Internet marketing
2
Konsumentenverhalten
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Ladengestaltung
2
Online-Marketing
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Public relations
2
Relationship marketing
2
Retail trade
2
Sales promotion
2
Social Web
2
Social web
2
Store design
2
Verkaufsförderung
2
customer experience
2
in-store technologies
2
information and communication technologies
2
retailers
2
social media
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COVID-19
1
Communication media
1
Coronavirus
1
Corporate Social Responsibility
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Corporate communication
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Corporate social responsibility
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Crisis management
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Crowdfunding
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Deregulation
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English
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Camilleri, Mark Anthony
2
Capriello, Antonella
2
Riboldazzi, Sabina
2
Troise, Ciro
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Strategic corporate communication in the digital age
Journal of business research : JBR
73
Journal of retailing and consumer services
45
Journal of marketing communications
39
SpringerLink / Bücher
39
European journal of marketing : EJM
30
The journal of product & brand management
26
Journal of marketing
25
Journal of marketing management : MM
24
The journal of brand management : an international journal
23
Asia Pacific journal of marketing and logistics
21
Journal of the Academy of Marketing Science
20
Business horizons
19
Journal of Islamic marketing : JIMA
19
Journal of retailing
19
Psychology & marketing
18
The journal of consumer marketing
18
Springer eBook Collection
16
Europäische Hochschulschriften / 5
14
Industrial marketing management : the international journal for industrial and high-tech firms
14
International journal of internet marketing and advertising : IJIMA
14
Journal of strategic marketing
14
Marketing intelligence & planning
14
International journal of advertising : the review of marketing communications
13
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
13
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
13
The journal of business & industrial marketing
13
Cogent business & management
12
Corporate communications : an international journal
12
International journal of retail & distribution management
12
International review on public and non-profit marketing
12
Journal of promotion management : JPM
12
Marketing : ZFP ; journal of research and management
12
Faculty & research / Insead : working paper series
11
International journal of wine business research : IJWBR
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
11
Journal of marketing research : JMR
11
Journal of marketing theory and practice
11
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
11
Gabler Edition Wissenschaft
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
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Strategic dialogic communication through digital media during COVID-19 crisis
Camilleri, Mark Anthony
- In:
Strategic corporate communication in the digital age
,
(pp. 1-18)
.
2021
Persistent link: https://www.econbiz.de/10012490999
Saved in:
2
Large-scale retailers, digital media and in-store communications
Riboldazzi, Sabina
;
Capriello, Antonella
- In:
Strategic corporate communication in the digital age
,
(pp. 145-160)
.
2021
Persistent link: https://www.econbiz.de/10012491525
Saved in:
3
Large-scale retailers, digital media and in-store communications
Riboldazzi, Sabina
;
Capriello, Antonella
- In:
Strategic corporate communication in the digital age
,
(pp. 145-160)
.
2021
Persistent link: https://www.econbiz.de/10012491561
Saved in:
4
The use of digital media for marketing, CSR communication and stakeholder engagement
Troise, Ciro
;
Camilleri, Mark Anthony
- In:
Strategic corporate communication in the digital age
,
(pp. 161-174)
.
2021
Persistent link: https://www.econbiz.de/10012491565
Saved in:
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