//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The IUP journal of brand management : IJBRM"
~subject:"Brand loyalty"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markenartikel"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Brand loyalty
Brand
25
Markenartikel
25
Brand management
23
Markenführung
23
Consumer behaviour
22
Konsumentenverhalten
22
Brand image
16
Markenimage
16
Beziehungsmarketing
4
Luxury goods
4
Luxusgüter
4
Markentreue
4
Relationship marketing
4
Personality psychology
2
Persönlichkeitspsychologie
2
Advertising
1
Advertising effects
1
Age group
1
Aging population
1
Alternde Bevölkerung
1
Altersgruppe
1
Bekleidung
1
Bibliometrics
1
Bibliometrie
1
Brand extension
1
Clothing
1
Customer satisfaction
1
Emotion
1
Fertigungsprogramm
1
Gender
1
Geschlecht
1
Handelsmarke
1
Humor
1
India
1
Indien
1
International marketing
1
Internationales Marketing
1
Internet marketing
1
Kundenzufriedenheit
1
more ...
less ...
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Block, Martin P.
1
Cleff, Thomas
1
Mathews, Jose
1
Pattanayak, J. K.
1
Schulz, Don E.
1
Singh, Pankaj Kumar
1
Walter, Nadine
1
Xie, Jing
1
more ...
less ...
Published in...
All
The IUP journal of brand management : IJBRM
The journal of product & brand management
28
Journal of retailing and consumer services
23
Journal of business research : JBR
19
The journal of brand management : an international journal
18
European journal of marketing : EJM
9
Marketing intelligence & planning
9
Asia Pacific journal of marketing and logistics
8
International journal of internet marketing and advertising : IJIMA
7
International journal of hospitality management
6
Journal of fashion marketing and management
6
Australasian marketing journal
5
Cogent business & management
5
Global business review
5
International journal of contemporary hospitality management
5
International journal of retail and distribution management
5
Journal of promotion management : innovations in planning and applied research
5
Business analyst : a refereed journal of Shri Ram College of Commerce
4
Journal of hospitality marketing & management
4
Journal of international consumer marketing
4
Journal of marketing analytics : JMA
4
Marketing letters : a journal of research in marketing
4
Psychology & marketing
4
The journal of consumer marketing
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of Indian culture and business management
3
International journal of consumer studies
3
Journal of Asian finance, economics and business : JAFEB
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of marketing communications
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of strategic marketing
3
Pakistan journal of commerce and social sciences
3
African journal of business and economic research : AJBER
2
African journal of economic and management studies : AJEMS
2
Asian Academy of Management journal : AAMJ
2
Corporate reputation review
2
Economic and business review : EBR
2
European journal of marketing
2
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A configurational model of brand loyalty
Mathews, Jose
- In:
The IUP journal of brand management : IJBRM
16
(
2019
)
4
,
pp. 7-28
Persistent link: https://www.econbiz.de/10012182596
Saved in:
2
The effect of online brand experience on brand loyalty : a web of emotions
Cleff, Thomas
;
Walter, Nadine
;
Xie, Jing
- In:
The IUP journal of brand management : IJBRM
15
(
2018
)
1
,
pp. 7-23
Persistent link: https://www.econbiz.de/10011873178
Saved in:
3
The impact of brand loyalty on consumers' sportswear brand purchases
Singh, Pankaj Kumar
;
Pattanayak, J. K.
- In:
The IUP journal of brand management : IJBRM
11
(
2014
)
4
,
pp. 40-52
Persistent link: https://www.econbiz.de/10010490355
Saved in:
4
Rethinking brand loyalty in an age of interactivity
Schulz, Don E.
;
Block, Martin P.
- In:
The IUP journal of brand management : IJBRM
9
(
2012
)
3
,
pp. 21-39
Persistent link: https://www.econbiz.de/10009659091
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->