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~isPartOf:"The journal of business & industrial marketing"
~subject:"Bank"
~subject:"Leistungsbündel"
~subject:"United States"
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Bank
Leistungsbündel
United States
Bundling strategy
24
Industrie
10
Manufacturing industries
10
Servitization
10
Business services
9
Unternehmensdienstleistung
9
Dienstleistungssektor
8
Lieferantenmanagement
8
Service industry
8
Supplier relationship management
8
B-to-B-Marketing
7
Business-to-business marketing
7
Selling
7
Verkauf
7
Absatz
5
Dienstleistungsmanagement
5
Sales
5
Service management
5
Beziehungsmarketing
4
Business model
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Geschäftsmodell
4
Innovation
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New product development
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Produktentwicklung
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Relationship marketing
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Salespeople
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Verkaufspersonal
4
Consumer behaviour
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Digital servitization
3
Digitalisierung
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Digitization
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Industrial services
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Konsumentenverhalten
3
Marketing management
3
Marketingmanagement
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Multinationales Unternehmen
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Organisationsstruktur
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Kowalkowski, Christian
6
Kindström, Daniel
4
Gebauer, Heiko
3
Indounas, Kostis
2
Kohtamäki, Marko
2
Bikfalvi, Andreas
1
Brehmer, Per-Olof
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Brown, Brian
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Cinquini, Lino
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Classen, Moritz
1
Crespo, Nuno Fernandes
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Dong, Yan
1
Edvardsson, Bo
1
Favoretto, Camila
1
Friedli, Thomas
1
Fu, Lin
1
Giannetti, Riccardo
1
Guedes, Maria João
1
Holmlund, Maria
1
Huikkola, Tuomas
1
Jalkala, Anne Maarit
1
Jena, Sarat Kumar
1
Keränen, Joona
1
Kucza, Gunther
1
Lizarelli, Fabiane Letícia
1
Mao, Hongyi
1
Marcinkevicius, Gediminas
1
Mendes, Glauco Henrique de Sousa
1
Musante, Michael
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Nordin, Fredrik
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Paiola, Marco
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Parida, Vinit
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Partanen, Jukka
1
Patel, Pankaj
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Raddats, Chris
1
Rapaccini, Mario
1
Rauleckas, Rimantas
1
Sebatiani, Roberta
1
Sichtmann, Christina
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Smania, Guilherme Sales
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The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
103
SpringerLink / Bücher
57
Working paper / National Bureau of Economic Research, Inc.
49
International journal of production economics
42
International journal of production research
36
Journal of business research : JBR
36
Journal of digital banking
31
Journal of service management
25
Management science : journal of the Institute for Operations Research and the Management Sciences
24
Discussion paper / Centre for Economic Policy Research
22
European journal of operational research : EJOR
22
NBER working paper series
21
International journal of industrial organization
20
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
20
Gabler Edition Wissenschaft
18
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
Marketing von Solutions : innovative Ansätze und Best Practices
16
The journal of industrial economics
16
Economics letters
15
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
15
Journal of retailing and consumer services
15
Journal of revenue and pricing management
15
NBER Working Paper
15
The review of financial studies
15
Europäische Hochschulschriften / 5
14
Research
14
Springer eBook Collection / Business and Economics
14
Hybride Wertschöpfung : Konzepte, Methoden und Kompetenzen für die Preis- und Vertragsgestaltung ; HyPriCo
13
Journal of financial and quantitative analysis : JFQA
13
Technological forecasting & social change : an international journal
13
Die Bank
12
Faculty & research / Insead : working paper series
12
International journal of technology management : IJTM
12
Produktion mit Dienstleistung : Integration als Zukunftschance
12
Research technology management : RTM
12
Service business
12
CESifo working papers
11
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
11
Dienstleistungsmanagement in der Investitionsgüterindustrie : Services erfolgreich entwickeln, steuern und vertreiben
11
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ECONIS (ZBW)
24
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1
Digital servitization journey in small- and medium-sized enterprises : the contribution of knowledge-intensive business firms
Rapaccini, Mario
;
Paiola, Marco
;
Cinquini, Lino
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
6
,
pp. 1362-1375
Persistent link: https://www.econbiz.de/10014276781
Saved in:
2
What can satisfy customers in servitization? : service or goods innovation
Xiao, Xiaohong
;
Zhou, Chengxu
;
Mao, Hongyi
- In:
The journal of business & industrial marketing
38
(
2023
)
10
,
pp. 2030-2046
Persistent link: https://www.econbiz.de/10014471880
Saved in:
3
When in Rome, do as the Romans do : can international marketing adaptation improve the association between servitization and profitability?
Guedes, Maria João
;
Crespo, Nuno Fernandes
;
Patel, Pankaj
- In:
The journal of business & industrial marketing
38
(
2023
)
10
,
pp. 2197-2219
Persistent link: https://www.econbiz.de/10014471924
Saved in:
4
The impact of servitization on manufacturing firms' market power : empirical evidence from China
Zhang, Junnan
;
Sun, Xiaohua
;
Dong, Yan
;
Fu, Lin
;
Zhang, …
- In:
The journal of business & industrial marketing
38
(
2023
)
3
,
pp. 609-621
Persistent link: https://www.econbiz.de/10013539356
Saved in:
5
Service innovation in medical device manufacturers : does the digitalization matter?
Smania, Guilherme Sales
;
Mendes, Glauco Henrique de Sousa
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
3
,
pp. 578-593
Persistent link: https://www.econbiz.de/10013165195
Saved in:
6
The interplay between product innovation and servitization : the mediating role of digitalization
Vilkas, Mantas
;
Bikfalvi, Andreas
;
Rauleckas, Rimantas
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
11
,
pp. 2169-2184
Persistent link: https://www.econbiz.de/10013455393
Saved in:
7
Eight organizational enablers of digital service-sales ambidexterity in industrial firms
Classen, Moritz
;
Friedli, Thomas
- In:
The journal of business & industrial marketing
37
(
2022
)
11
,
pp. 2142-2155
Persistent link: https://www.econbiz.de/10013455410
Saved in:
8
Impact of bundling on the omnichannel supply chain under price competition
Jena, Sarat Kumar
- In:
The journal of business & industrial marketing
37
(
2022
)
12
,
pp. 2468-2487
Persistent link: https://www.econbiz.de/10013455423
Saved in:
9
Solution providers' strategic capabilities
Huikkola, Tuomas
;
Kohtamäki, Marko
- In:
The journal of business & industrial marketing
32
(
2017
)
5
,
pp. 752-770
Persistent link: https://www.econbiz.de/10011694223
Saved in:
10
Developing and validating a multi-dimensional scale for operationalizing industrial service offering
Partanen, Jukka
;
Kohtamäki, Marko
;
Parida, Vinit
; …
- In:
The journal of business & industrial marketing
32
(
2017
)
2
,
pp. 295-309
Persistent link: https://www.econbiz.de/10011629576
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