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~isPartOf:"The journal of business & industrial marketing"
~subject:"Profisport"
~subject:"Sport policy"
~subject:"United States"
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Profisport
Sport policy
United States
Sportmarketing
11
Sports marketing
11
Sponsoring
8
Sponsorship
8
Sport
4
Sport event
4
Sportveranstaltung
4
Brand image
3
Markenimage
3
Professional sports
3
Sports
3
Beziehungsmarketing
2
Consumer behaviour
2
Konsumentenverhalten
2
Management
2
Organisation
2
Organization
2
Relationship marketing
2
Sportpolitik
2
Alliances
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Arbeitsgruppe
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Athletes
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B-to-B-Marketing
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Betriebliche Wertschöpfung
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Bibliometrics
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Brand management
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Brands
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Business services
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Business-to-business marketing
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Covariation theory
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Dienstleistung
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E-commerce
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Ehrenamtliche Arbeit
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Electronic Commerce
1
Ereignisstudie
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Event study
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Fit
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Gottfridsson, Patrik
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James, Jeffery
1
Kaplanidou, Kyriaki Kiki
1
Kim, Yu Kyoum
1
Ko, Yong Jae
1
Papacharalampous, Nikolaos
1
Papadimitriou, Dimitra
1
Ratten, Vanessa
1
Rundh, Bo
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The journal of business & industrial marketing
Sport marketing quarterly : preferred journal of the Sport Marketing Association
98
International journal of sport management and marketing : IJSMM
97
Journal of sport management : the official journal of the North American Society of Sport Management
87
International journal of sports marketing & sponsorship
78
Sport management review
78
European Sport management quarterly : ESMQ
64
Journal of sports economics
23
International journal of sport finance
16
Sport, Business and Management : an international journal ; SBM
13
Journal of business research : JBR
12
International sports marketing : principles and perspectives
10
European journal of operational research : EJOR
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of strategic marketing
7
Routledge international handbooks
6
Services marketing quarterly
6
Journal of promotion management : JPM
5
Sport marketing in a global environment : strategic perspectives
5
The journal of brand management : an international journal
5
Applied economics
4
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
4
Edward Elgar E-Book Archive
4
European journal of international management : EJIM
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of marketing communications
4
Journal of retailing and consumer services
4
Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
4
Marketing intelligence & planning
4
The marketing review
4
The service industries journal
4
Tourism management perspectives : TMP
4
An Elgar research collection
3
Asia Pacific journal of marketing and logistics
3
Elgar original reference
3
European journal of marketing : EJM
3
Gabler Edition Wissenschaft
3
Handbook of research on integrating social media into strategic marketing
3
Journal for global business advancement : JGBA
3
Journal of business strategy
3
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ECONIS (ZBW)
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1
Sport event-sponsor fit and its effects on sponsor purchase intentions : a non-consumer perspective among athletes, volunteers and spectators
Papadimitriou, Dimitra
;
Kaplanidou, Kyriaki Kiki
; …
- In:
The journal of business & industrial marketing
31
(
2016
)
2
,
pp. 247-259
Persistent link: https://www.econbiz.de/10011486530
Saved in:
2
Delivering sports events : the arena concept in sports from a network perspective
Rundh, Bo
;
Gottfridsson, Patrik
- In:
The journal of business & industrial marketing
30
(
2015
)
7
,
pp. 785-794
Persistent link: https://www.econbiz.de/10011420328
Saved in:
3
The impact of relationship quality on attitude toward a sponsor
Kim, Yu Kyoum
;
Ko, Yong Jae
;
James, Jeffery
- In:
The journal of business & industrial marketing
26
(
2011
)
8
,
pp. 566-576
Persistent link: https://www.econbiz.de/10009410780
Saved in:
4
International sports marketing
Ratten, Vanessa
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009410782
Saved in:
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