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~isPartOf:"The journal of media economics"
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Absatz
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Li, Wei
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The journal of media economics
International marketing review
135
Journal of business research : JBR
134
Journal of international marketing
122
Journal of global marketing
111
Journal of marketing
77
Business horizons
58
Europäische Hochschulschriften / 5
58
SpringerLink / Bücher
58
Industrial marketing management : the international journal for industrial and high-tech firms
57
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
51
Working paper / National Bureau of Economic Research, Inc.
48
European journal of marketing : EJM
44
International business review : the official journal of the European International Business Academy
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NBER working paper series
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Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
38
Advances in international marketing
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Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
31
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
30
Management international review : mir ; journal of international business
30
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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Der Bankkaufmann : BK ; Fachmagazin für Bankpraxis und Bankmanagement
27
Journal of the Academy of Marketing Science
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Handbook of research in international marketing
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Jahrbuch der Absatz- und Verbrauchsforschung
26
Journal of euromarketing
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The journal of brand management : an international journal
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Asia Pacific journal of marketing and logistics
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Sparkasse : Manager-Magazin für die Sparkassen-Finanzgruppe
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The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
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Arbeitspapier / Institut für Marketing, Universität Mannheim
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Marketing : ZFP ; journal of research and management
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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IO-Management-Zeitschrift
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International journal of forecasting
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ECONIS (ZBW)
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1
Influence of quality and exclusivity in two-sided markets, effects of infinite durability on the consumption of information goods, and improving sales forecasting for media product...
Martin, Hugh J.
;
Rennhoff, Adam D.
- In:
The journal of media economics
30
(
2017
)
3
,
pp. 97-98
Persistent link: https://www.econbiz.de/10012161678
Saved in:
2
Sales forecasting of new entertainment media products
Hofmann-Stölting, Christina
;
Clement, Michel
;
Wu, Steven
; …
- In:
The journal of media economics
30
(
2017
)
3
,
pp. 143-171
Persistent link: https://www.econbiz.de/10012161711
Saved in:
3
Boost movie ticket sales by location-based advertising : a Bayesian VAR approach
Fang, Zheng
;
Yang, Yang
;
Xu, Yanyan
;
Li, Wei
- In:
The journal of media economics
29
(
2016
)
3
,
pp. 125-138
Persistent link: https://www.econbiz.de/10011742237
Saved in:
4
Advance contracting, word-of-mouth, and new-product success in creative industries : a quantification for books
Beck, Jonathan
- In:
The journal of media economics
25
(
2012
)
2
,
pp. 75-97
Persistent link: https://www.econbiz.de/10009613334
Saved in:
5
Sales patterns of hit music in Japan
Asai, Sumiko
- In:
The journal of media economics
22
(
2009
)
2
,
pp. 81-101
Persistent link: https://www.econbiz.de/10003902454
Saved in:
6
The influence of a shortened magazine supply duration on newsstand magazine sales
Tscheulin, Dieter K.
;
Dietrich, Martin
;
Lindenmeier, Jörg
- In:
The journal of media economics
20
(
2007
)
4
,
pp. 239-258
Persistent link: https://www.econbiz.de/10003639146
Saved in:
7
Export markets and the US motion picture industry
Sochay, Scott
- In:
The journal of media economics
5
(
1992
)
3
,
pp. 31-55
Persistent link: https://www.econbiz.de/10001136767
Saved in:
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