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~isPartOf:"The journal of product & brand management"
~language:"eng"
~person:"Herstein, Ram"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Konsumentenverhalten
Brand management
2
Consumer behaviour
2
Markenführung
2
Brand image
1
Designation of origin
1
Emotion
1
Fashion
1
Gender
1
Geschlecht
1
Handelsmarke
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Hedonic price index
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Hedonischer Preisindex
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Markenimage
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National brand
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Private brand
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Privatisierung
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Textile distribution
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Article in journal
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Herstein, Ram
Guzman, Francisco
9
Fetscherin, Marc
4
Veloutsou, Cleopatra
4
Ahmed, Zafar U.
3
Al-Kwifi, Sam O.
3
Balasubramanian, Siva Kumar
3
Coker, Kesha K.
3
Hegner, Sabrina
3
Kang, Jiyun
3
Maxwell, Sarah
3
Paswan, Audhesh K.
3
Rindell, Anne
3
Stoel, Leslie
3
Turunen, Linda Lisa Maria
3
Wallace, Elaine
3
Abratt, Russell
2
Azar, Salim L.
2
Badrinarayanan, Vishag
2
Bashir, Irfan
2
Beneke, Justin
2
Bhaduri, Gargi
2
Broyles, S. Allen
2
Buil, Isabel
2
Christodoulides, George
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Costa, Patrício
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Davari, Arezoo
2
Davis, Donna
2
De Chernatony, Leslie
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Dwivedi, Abhishek
2
Fazili, Asif Iqbal
2
Flight, Richard L.
2
Gendel-Guterman, Hanna
2
Grappi, Silvia
2
Hollebeek, Linda D.
2
Jevons, Colin
2
Kaltcheva, Velitchka D.
2
Kapferer, Jean-Noël
2
Khan, Huda
2
Khan, Sameeullah
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The journal of product & brand management
EuroMed journal of business
2
Services marketing quarterly
2
The journal of consumer marketing
2
Cross cultural management : an international journal
1
European journal of marketing : EJM
1
Psychology & marketing
1
The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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1
Private and national brand consumers' images of fashion stores
Herstein, Ram
;
Gilboa, Shaked
;
Gamliel, Eyal
- In:
The journal of product & brand management
22
(
2013
)
5/6
,
pp. 331-341
Persistent link: https://www.econbiz.de/10010224854
Saved in:
2
Gender differences in brand commitment, impulse buying, and hedonic consumption
Tifferet, Sigal
;
Herstein, Ram
- In:
The journal of product & brand management
21
(
2012
)
3
,
pp. 176-182
Persistent link: https://www.econbiz.de/10009569982
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