//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of product & brand management"
~person:"Brexendorf, Tim Oliver"
~subject:"Internet marketing"
~subject:"Produktqualität"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Markenartikel"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
Produktqualität
Brand image
2
Brand management
2
Markenführung
2
Markenimage
2
Beziehungsmarketing
1
Bibliometrics
1
Bibliometrie
1
Brand extension
1
Brand loyalty
1
Consumer behaviour
1
Consumer engagement
1
Consumer-brand identification
1
Customer retention
1
Diffusion brand
1
Downward extension
1
Facebook
1
Feedback effects
1
Konsumentenverhalten
1
Kundenbindung
1
Line extension
1
Markentransfer
1
Markentreue
1
Online brand community
1
Online-Marketing
1
Personality psychology
1
Persönlichkeitspsychologie
1
Relationship marketing
1
Self-image enhancement
1
Social Web
1
Social impact
1
Social web
1
Systematic literature review
1
Theorie
1
Theory
1
Upward extension
1
Vertical line extension
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Brexendorf, Tim Oliver
Guzman, Francisco
2
Kennedy, Eric
2
Stavros, Constantino
2
Vera, Jorge
2
Agrawal, Jagdish
1
Amelia, Maria Veronica
1
Ar, Aybeniz Akdeniz
1
Atmaja, Ferry Tema
1
Augusto, Mário Gomes
1
Auruskeviciene, Vilte
1
Bai, Rubing
1
Ballerini, Jacopo
1
Barbarossa, Camilla
1
Bargoni, Augusto
1
Bendoni, Wendy K.
1
Bernal, Alicia
1
Blankson, Charles
1
Brannon, Daniel C.
1
Breazeale, Mike
1
Butcher, Joshua
1
Cai, Jian
1
Carsana, Laurence
1
Chang, Chia-Wen
1
Chaput, Luciana
1
Chen, Huan
1
Chen, Pei-Ting
1
Coffie, Stanley
1
Cooper, Tony
1
Czarnecka, Barbara
1
De Vita, Jennifer
1
DelVeccio, Devon
1
Delgado-Ballester, Elena
1
Dennhardt, Severin
1
Dessart, Laurence
1
Dobele, Angela
1
Dobele, Angela R.
1
Dursun, Yunus
1
Dwivedi, Yogesh Kumar
1
Esmark Jones, Carol L.
1
more ...
less ...
Published in...
All
The journal of product & brand management
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of external social and internal personal forces on consumers' brand community engagement on Facebook
Simon, Carina
;
Brexendorf, Tim Oliver
;
Faßnacht, Martin
- In:
The journal of product & brand management
25
(
2016
)
5
,
pp. 409-423
Persistent link: https://www.econbiz.de/10011620585
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->