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~isPartOf:"The journal of product & brand management"
~subject:"Kundenbindungsprogramm"
~subject:"Preismanagement"
~subject:"USA"
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Kundenbindungsprogramm
Preismanagement
USA
Consumer behaviour
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Konsumentenverhalten
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Rebate
7
Pricing strategy
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Niedrigpreisstrategie
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Online retailing
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Harris, Judy
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Heath, Timothy B.
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The journal of product & brand management
Working paper / National Bureau of Economic Research, Inc.
17
Journal of retailing and consumer services
16
International journal of production economics
12
European journal of operational research : EJOR
11
International journal of industrial organization
11
Management science : journal of the Institute for Operations Research and the Management Sciences
9
Journal of retailing
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
Journal of marketing
6
Journal of business research : JBR
5
Journal of revenue and pricing management
5
NBER working paper series
5
Review of industrial organization : RIO
5
Information systems research : ISR
4
Marketing science
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NBER Working Paper
4
Transportation research / E : an international journal
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Economics letters
3
International journal of production research
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of economic psychology : research in economic psychology and behavioral economics
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Production and operations management : an international journal of the Production and Operations Management Society
3
Psychology & marketing
3
The American economic review
3
The Rand journal of economics
3
The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
3
American economic journal : a journal of the American Economic Association
2
Betriebs-Berater : BB
2
Discussion paper / Centre for Economic Policy Research
2
Discussion paper / Tinbergen Institute
2
Economic Analysis Group discussion paper
2
International journal of economics and business research
2
Journal of hospitality marketing & management
2
Journal of industrial engineering international
2
Journal of marketing research : JMR
2
Journal of promotion management : JPM
2
Journal of promotion management : innovations in planning and applied research
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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When signal swamps substance : the effects of multi-unit discount's positive and negative cues on sales
DelVecchio, Devon
;
Heath, Timothy B.
;
Chauvin, Max
- In:
The journal of product & brand management
26
(
2017
)
7
,
pp. 750-758
Persistent link: https://www.econbiz.de/10011808420
Saved in:
2
Quantity consumer goods pricing : has yesterday's surcharge become today's discount?
Dunphy, Steve
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 721-728
Persistent link: https://www.econbiz.de/10011616268
Saved in:
3
High versus low online price discounts : effects on customers' perception of risk
Lee, Jung Eun
;
Stoel, Leslie
- In:
The journal of product & brand management
23
(
2014
)
6
,
pp. 401-412
Persistent link: https://www.econbiz.de/10010429354
Saved in:
4
Consumer processing of bundled prices : when do discounts matter?
Harris, Judy
;
Blair, Edward A.
- In:
The journal of product & brand management
21
(
2012
)
3
,
pp. 205-214
Persistent link: https://www.econbiz.de/10009570739
Saved in:
5
The consumer psychology of mail-in rebates
Gourville, John T.
;
Soman, Dilip
- In:
The journal of product & brand management
20
(
2011
)
2
,
pp. 147-157
Persistent link: https://www.econbiz.de/10009231630
Saved in:
6
Interactions between price and price deal
Swani, Kunal
;
Yoo, Boonghee
- In:
The journal of product & brand management
19
(
2010
)
2
,
pp. 143-152
Persistent link: https://www.econbiz.de/10003993640
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