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~isPartOf:"Tourism management : research, policies, practice"
~person:"Barreda, Albert A."
~subject:"Consumer behaviour"
~subject:"Internet marketing"
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Barreda, Albert A.
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Online branding : development of hotel branding through interactivity theory
Barreda, Albert A.
;
Bilgihan, Anil
;
Nusair, Khaldoon
; …
- In:
Tourism management : research, policies, practice
57
(
2016
),
pp. 180-192
Persistent link: https://www.econbiz.de/10011556039
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