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~language:"eng"
~language:"mul"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
~type_genre:"Hochschulschrift"
~type_genre:"Monografische Reihe"
~type_genre:"Survey"
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Konsumentenverhalten
Theory
228,295
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228,211
USA
134,700
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134,456
Welt
64,093
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64,087
Estimation
52,085
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52,029
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48,617
China
46,839
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41,669
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41,647
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35,973
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33,641
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33,623
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33,384
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33,304
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28,943
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28,831
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27,925
Unternehmenserfolg
27,901
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27,192
Share price
27,187
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24,503
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24,476
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22,727
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22,704
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22,238
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22,212
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22,135
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21,873
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21,556
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20,902
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20,882
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20,736
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20,689
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20,560
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Han, Heesup
113
Mattila, Anna S.
95
Lusk, Jayson L.
74
Phau, Ian
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
62
Grewal, Dhruv
60
Loureiro, Sandra Maria Correia
60
Nayga, Rodolfo M.
59
Jang, Soocheong
57
Septianto, Felix
55
Paul, Justin
53
Belk, Russell W.
52
Ko, Eunju
49
Laroche, Michel
48
Bagozzi, Richard P.
47
Pelsmacker, Patrick de
45
Kim, Jungkeun
44
Hollebeek, Linda D.
43
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Das, Gopal
39
Rajagopal
38
Thaichon, Park
38
Ko, Yong Jae
37
Park, Jungkun
37
Vrontis, Demetris
37
Kim, Seongseop
36
Verhoef, Peter C.
36
Hyun, Sunghyup Sean
35
Wong, IpKin Anthony
35
Moschis, George P.
34
Walsh, Gianfranco
34
Wu, Luorong
34
Balaji, M. S.
33
Gierl, Heribert
33
Haws, Kelly L.
33
Prashar, Sanjeev
33
Rana, Nripendra P.
33
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Springer Fachmedien Wiesbaden
15
RWTH Aachen
10
Universität Mannheim
10
Friedrich-Schiller-Universität Jena
9
Christian-Albrechts-Universität zu Kiel
7
Books on Demand GmbH <Norderstedt>
6
Eric Cuvillier <Firma>
4
Goethe-Universität Frankfurt am Main
4
Svenska Handelshögskolan <Helsinki>
4
Verlag Dr. Kovač
4
Dr. Hans-Joachim Köster <Firma>
3
Eberhard Karls Universität Tübingen
2
Gottfried Wilhelm Leibniz Universität Hannover
2
Kassel University Press GmbH
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Logos Verlag Berlin
2
Peter Lang GmbH
2
Technische Universität Dresden
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2
Wissenschaftliche Hochschule für Unternehmensführung
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Association for Consumer Research / North American Conference <2015, New Orleans, La.>
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Berliner Wissenschafts-Verlag
1
COVID-19-Consumer Law Research Group
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Columbia University
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Consumer Behavior in Tourism Symposium <2011, Bruneck>
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Dhanāgār-Heeṅ-P̱raḥdeś-Daiy
1
EBS Universität für Wirtschaft und Recht
1
Ekonomická univerzita v Bratislave
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Fraunhofer-Institut für System- und Innovationsforschung
1
Fördergesellschaft Marketing (FGM) e.V.
1
Gesellschaft für Ökologische Kommunikation mbH
1
Global Brand Conference <11., 2016, Bradford>
1
Global Islamic Marketing Conference <2011, Dubai, Stadt>
1
Handelshögskolan i Stockholm
1
Helmut-Schmidt-Universität
1
Humboldt-Universität zu Berlin
1
Institut für Transportwirtschaft und Logistik <Wien>
1
Institutet för Ekonomisk Forskning <Lund>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
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Journal of retailing and consumer services
1,929
Journal of business research : JBR
1,892
International journal of consumer studies
754
International journal of hospitality management
723
Psychology & marketing
652
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
European journal of marketing : EJM
347
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of international consumer marketing
312
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
The journal of consumer marketing
284
Cogent business & management
283
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing
277
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
International journal of contemporary hospitality management
261
Technological forecasting & social change : an international journal
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
239
Journal of food products marketing
231
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ECONIS (ZBW)
48,604
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1
Acceptance of location-based advertising by young consumers : a Stimulus-Organism-Response (S-O-R) model perspective
Kini, Ranjan B.
;
Bolar, Kartikeya
;
Ali, Rofin …
- In:
Information systems management
41
(
2024
)
2
,
pp. 132-150
Persistent link: https://www.econbiz.de/10014514668
Saved in:
2
Acceptance of low-carbon school meals with and without information : a controlled intervention study
André, E.
;
Eustachio Colombo, P.
;
Schäfer Elinder, L.
; …
- In:
Journal of consumer policy : consumer issues in law, …
47
(
2024
)
1
,
pp. 109-125
Persistent link: https://www.econbiz.de/10014502163
Saved in:
3
The activist brand and the transformational power of resistance : towards a narrative conceptual framework
Andersen, Sophie Esmann
;
Johansen, Trine Susanne
- In:
The journal of brand management : an international journal
31
(
2024
)
2
,
pp. 140-152
Persistent link: https://www.econbiz.de/10014511513
Saved in:
4
Adbusting : how advertising altered by activists affects brands
Maier, Erik
;
Mafael, Alexander
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 938-957
Persistent link: https://www.econbiz.de/10014519056
Saved in:
5
Advancing arts philanthropy practices for well-being
Addis, Michela
;
Rurale, Andrea
- In:
Journal of philanthropy and marketing
29
(
2024
)
1
,
pp. 1-11
Persistent link: https://www.econbiz.de/10014450605
Saved in:
6
Advancing customer experience through service design in mega shopping malls
Junaid, Muhammad
;
Rasheed, Muhammad Faisal
;
Goudarzi, Kiane
- In:
International journal of retail and distribution management
52
(
2024
)
1
,
pp. 89-106
Persistent link: https://www.econbiz.de/10014484218
Saved in:
7
Affective contagion effects in cross-cultural mobile marketing : evaluative conditioning experiments with foreign users
Estrader, Joaquin
;
Song, Jing
;
Li, Xinrui
- In:
Journal of global marketing
37
(
2024
)
2
,
pp. 79-98
Persistent link: https://www.econbiz.de/10014515033
Saved in:
8
AI and supportive technology experiences of customers with visual impairments in hotel, restaurant, and travel contexts
Liu, Aijing
;
Ma, Emily Jintao
;
Wang, Yao-Chin
;
Xu, Shi
; …
- In:
International journal of contemporary hospitality management
36
(
2024
)
1
,
pp. 274-291
Persistent link: https://www.econbiz.de/10014483425
Saved in:
9
Alexa, it is creeping over me : exploring the impact of privacy concerns on consumer resistance to intelligent voice assistants
Mou, Yupeng
;
Meng, Xiangxue
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 261-292
Persistent link: https://www.econbiz.de/10014486711
Saved in:
10
Altercast framing with assertive sustainability messages : how dominant brands can motivate non-green consumers
Milfeld, Tyler
;
Pittman, Matthew
- In:
International journal of advertising : the review of …
43
(
2024
)
1
,
pp. 173-201
Persistent link: https://www.econbiz.de/10014450248
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