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~language:"eng"
~person:"Chaloupka, Frank J."
~person:"Chan, Kara"
~type:"article"
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Jugendliche
29
Youth
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Consumer behaviour
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Chaloupka, Frank J.
Chan, Kara
Sabia, Joseph J.
16
Baird, Sarah
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Hirschi, Andreas
11
Fletcher, Jason
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Gentina, Élodie
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Grossman, Michael
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Ng, Yu Leung
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Young consumers : insight and ideas for responsible marketers
12
The journal of consumer marketing
4
Eastern economic journal
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Journal of health economics
2
Journal of international consumer marketing
2
Southern economic journal
2
Contemporary economic policy : a journal of Western Economic Association International
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Health marketing quarterly
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International review on public and non-profit marketing
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Qualitative market research : an international journal
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The economic analysis of substance use and abuse : an integration of econometric and behavioral economic research
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ECONIS (ZBW)
29
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1
Segmenting the Malaysian female young adolescent market based on gender roles and identities
Tan, Ser Zian
;
Chan, Kara
;
Poh Ling Tan
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
6
,
pp. 704-720
Persistent link: https://www.econbiz.de/10014507530
Saved in:
2
How influencers' social media posts have an influence on audience engagement among young consumers
Fan, Fei
;
Chan, Kara
;
Wang, Yan
;
Li, Yupeng
;
Prieler, …
- In:
Young consumers : insight and ideas for responsible …
24
(
2023
)
4
,
pp. 427-444
Persistent link: https://www.econbiz.de/10014302740
Saved in:
3
An exploratory study on perception of celebrity endorsement in public services advertising
Chan, Kara
;
Zhang, Ting
- In:
International review on public and non-profit marketing
16
(
2019
)
2/4
,
pp. 195-209
Persistent link: https://www.econbiz.de/10012129598
Saved in:
4
Using an expanded theory of planned behavior to predict adolescents' intention to engage in healthy eating
Chan, Kara
;
Prendergast, Gerard P.
;
Ng, Yu Leung
- In:
Journal of international consumer marketing
28
(
2016
)
1
,
pp. 16-27
Persistent link: https://www.econbiz.de/10011459949
Saved in:
5
Perception of healthy and unhealthy food among Chinese adolescents
Chan, Kara
;
Tse, Tommy
;
Tam, Daisy
;
Huang, Anqi
- In:
Young consumers : insight and ideas for responsible …
17
(
2016
)
1
,
pp. 32-45
Persistent link: https://www.econbiz.de/10011592400
Saved in:
6
Interpretation of female images in advertising among Chinese adolescents
Ng, Yu Leung
;
Chan, Kara
- In:
Young consumers : insight and ideas for responsible …
16
(
2015
)
2
,
pp. 222-234
Persistent link: https://www.econbiz.de/10011382842
Saved in:
7
Do females in advertisements reflect adolescents' ideal female images?
Ng, Yu Leung
;
Chan, Kara
- In:
The journal of consumer marketing
31
(
2014
)
3
,
pp. 170-176
Persistent link: https://www.econbiz.de/10010395525
Saved in:
8
How Chinese young consumers respond to gendered advertisement
Chan, Kara
;
Ng, Yu Leung
;
Liu, Jianqiong
- In:
Young consumers : insight and ideas for responsible …
15
(
2015
)
4
,
pp. 353-364
Persistent link: https://www.econbiz.de/10010469426
Saved in:
9
Should different marketing communication strategies be used to promote healthy eating among male and female adolescents?
Chan, Kara
;
Ng, Yu Leung
;
Prendergast, Gerard P.
- In:
Health marketing quarterly
31
(
2014
)
4
,
pp. 339-352
Persistent link: https://www.econbiz.de/10010472672
Saved in:
10
Impact of celebrity endorsement in advertising on brand image among Chinese adolescents
Chan, Kara
;
Ng, Yu Leung
;
Luk, Edwin K.
- In:
Young consumers : insight and ideas for responsible …
14
(
2013
)
2
,
pp. 167-179
Persistent link: https://www.econbiz.de/10009768444
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