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~person:"Dibb, Sally"
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Search: subject_exact:"Sozio-Marketing"
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Social Marketing
7
Social marketing
7
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3
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Dibb, Sally
Rundle-Thiele, Sharyn
33
Kotler, Philip
28
Kubacki, Krzysztof
26
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22
Hastings, Gerard
18
Lee, Nancy R.
18
Sunstein, Cass R.
18
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Aleti, Torgeir
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11
Sargeant, Adrian
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10
Domegan, Christine
10
Eagle, Lynne C.
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9
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7
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European journal of marketing : EJM
2
Journal of business research : JBR
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing management : MM
1
Psychology & marketing
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Segmentation in social marketing : process, methods and application
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ECONIS (ZBW)
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1
Reflections on some key issues and challenges for marketing for social good
Bádéjọ́, Folúké
;
Maclaran, Pauline
;
Chatzidakis, …
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
11/12
,
pp. 1203-1217
Persistent link: https://www.econbiz.de/10013466512
Saved in:
2
Empirically testing the concept of value-in-behavior and its relevance for social marketing
Gordon, Ross
;
Dibb, Sally
;
Magee, Christopher
;
Cooper, Paul
- In:
Journal of business research : JBR
82
(
2018
),
pp. 56-67
Persistent link: https://www.econbiz.de/10011771757
Saved in:
3
Antecedents and consequences of chronic impulsive buying : can impulsive buying be understood as dysfunctional self-regulation?
Fenton-O'Creevy, Mark
;
Dibb, Sally
;
Furnham, Adrian
- In:
Psychology & marketing
35
(
2018
)
3
,
pp. 175-188
Persistent link: https://www.econbiz.de/10011970160
Saved in:
4
Changing times for social marketing segmentation
Dibb, Sally
- In:
Segmentation in social marketing : process, methods and …
,
(pp. 41-59)
.
2017
Persistent link: https://www.econbiz.de/10011557884
Saved in:
5
Up, up and away : social marketing breaks free
Dibb, Sally
- In:
Journal of marketing management : MM
30
(
2014
)
11/12
,
pp. 1159-1185
Persistent link: https://www.econbiz.de/10010433929
Saved in:
6
Social marketing transformed : Kotler, Polonsky and Hastings reflect on social marketing in a period of social change ; guest editorial
Dibb, Sally
;
Carrigan, Marylyn
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1376-1398
Persistent link: https://www.econbiz.de/10010189555
Saved in:
7
Social marketing : social change
Dibb, Sally
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010189559
Saved in:
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