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~language:"eng"
~person:"Itani, Omar S."
~subject:"Beziehungsmarketing"
~type_genre:"Article in journal"
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Beziehungsmarketing
Relationship marketing
17
Salespeople
17
Verkaufspersonal
17
Social Web
11
Social web
11
Consumer behaviour
7
Customer satisfaction
7
Konsumentenverhalten
7
Kundenzufriedenheit
7
B-to-B-Marketing
6
Business-to-business marketing
6
Selling
6
Verkauf
6
Betriebliche Wertschöpfung
5
Customer integration
5
Kundenintegration
5
Performance measurement
5
Performance-Messung
5
Social media
5
Value creation
5
Arbeitszufriedenheit
4
Customer value
4
Job satisfaction
4
Kundenwert
4
Sales performance
4
CRM
3
Confidence
3
Internet marketing
3
Lieferantenmanagement
3
Online-Marketing
3
Personality psychology
3
Persönlichkeitspsychologie
3
Salesperson
3
Supplier relationship management
3
Vertrauen
3
Adaptive selling
2
Brand management
2
Business ethics
2
Consumer engagement
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Article in journal
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17
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English
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Itani, Omar S.
Han, Heesup
52
Kumar, V.
47
Hollebeek, Linda D.
38
Mattila, Anna S.
36
Gil Saura, Irene
35
Verhoef, Peter C.
35
Smith, Alan D.
31
Palmatier, Robert W.
30
Prentice, Catherine
30
Svensson, Göran
30
Loureiro, Sandra Maria Correia
27
Agnihotri, Raj
24
Grewal, Dhruv
24
Hyun, Sunghyup Sean
24
Bang, Nguyen
23
Klaus, Philipp
23
Vrontis, Demetris
23
Thaichon, Park
22
Ruyter, Ko de
21
Wong, IpKin Anthony
21
Balaji, M. S.
20
Harrigan, Paul
20
Kumar, Vikas
20
Quach, Sara
20
Karjaluoto, Heikki
19
Rather, Raouf Ahmad
19
Sesé, F. Javier
19
Casidy, Riza
18
Kim, Wansoo
18
Rahman, Zillur
18
Wieseke, Jan
18
Ahn, Jiseon
17
Evanschitzky, Heiner
17
Heinonen, Kristina
17
Khan, Imran
17
Lemon, Katherine N.
17
Neslin, Scott A.
17
Roy, Sanjit
17
So, Kevin Kam Fung
17
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Industrial marketing management : the international journal for industrial and high-tech firms
4
European journal of marketing
2
Journal of business research : JBR
2
Journal of retailing and consumer services
2
The journal of business & industrial marketing
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of hospitality management
1
International journal of retail and distribution management
1
Journal of business-to-business marketing
1
The international journal of bank marketing : IJBM
1
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ECONIS (ZBW)
17
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1
Can salespeople use social media to enhance brand awareness and sales performance? : the role of manager empowerment and creativity
Kalra, Ashish
;
Itani, Omar S.
;
Rostami, Amin
- In:
The journal of business & industrial marketing
38
(
2023
)
8
,
pp. 1738-1753
Persistent link: https://www.econbiz.de/10014314206
Saved in:
2
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
3
The impact of business-to-business salespeople's social media use on value co-creation and cross/up-selling : the role of social capital
Itani, Omar S.
;
Badrinarayanan, Vishag
;
Rangarajan, Deva
- In:
European journal of marketing
57
(
2023
)
3
,
pp. 683-717
Persistent link: https://www.econbiz.de/10014225997
Saved in:
4
Complementary effects of CRM and social media on customer co-creation and sales performance in B2B firms : the role of salesperson self-determination needs
Itani, Omar S.
;
Kalra, Ashish
;
Riley, Jen
- In:
Information & management : the internat. journal of …
59
(
2022
)
3
,
pp. 1-19
Persistent link: https://www.econbiz.de/10013197320
Saved in:
5
Inside sales social media use and its strategic implications for salesperson-customer digital engagement and performance
Chaker, Nawar N.
;
Nowlin, Edward L.
;
Pivonka, Maxwell T.
; …
- In:
Industrial marketing management : the international …
100
(
2022
),
pp. 127-144
Persistent link: https://www.econbiz.de/10013206400
Saved in:
6
Salesperson moral identity and value co-creation
Itani, Omar S.
;
Chonko, Lawrence B.
;
Agnihotri, Raj
- In:
European journal of marketing
56
(
2022
)
2
,
pp. 500-531
Persistent link: https://www.econbiz.de/10013173438
Saved in:
7
"Because you are a part of me" : assessing the effects of salesperson social media use on job outcomes and the moderating roles of moral identity and gender
Itani, Omar S.
;
Kalra, Ashish
;
Chaker, Nawar N.
;
Rakesh …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 283-298
Persistent link: https://www.econbiz.de/10013206371
Saved in:
8
The role of salespeople in value co-creation and its impact on sales performance
Alnakhli, Hayam
;
Inyang, Aniefre Eddie
;
Itani, Omar S.
- In:
Journal of business-to-business marketing
28
(
2021
)
4
,
pp. 347-367
Persistent link: https://www.econbiz.de/10012802196
Saved in:
9
Between a rock and a hard place : seizing the opportunity of demanding customers by means of frontline service behaviors
Itani, Omar S.
;
Jaramillo, Fernando
;
Paesbrugghe, Bert
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012171888
Saved in:
10
Exploring the role of extrovert-introvert customers’ personality prototype as a driver of customer engagement : does relationship duration matter?
Itani, Omar S.
;
El Haddad, Rania
;
Kalra, Ashish
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012171892
Saved in:
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