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~language:"eng"
~person:"Martin, Graeme"
~person:"Potgieter, Adele"
~subject:"Brand management"
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Brand management
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Martin, Graeme
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African journal of business and economic research : AJBER
2
The peak performing organization
1
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ECONIS (ZBW)
3
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The influence of employer branding and employees' personal branding on corporate branding and corporate reputation
Potgieter, Adele
;
Doubell, Marianne
- In:
African journal of business and economic research : AJBER
15
(
2020
)
2
,
pp. 107-133
Persistent link: https://www.econbiz.de/10012666154
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2
Employer branding as a strategic corporate reputation management tool
Potgieter, Adele
;
Doubelle, Marianne
- In:
African journal of business and economic research : AJBER
13
(
2018
)
1
,
pp. 135-155
Persistent link: https://www.econbiz.de/10011904977
Saved in:
3
Employer branding and corporate reputation management : a model and some evidence
Martin, Graeme
- In:
The peak performing organization
,
(pp. 252-274)
.
2009
Persistent link: https://www.econbiz.de/10003787860
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