//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~subject:"Advertising effects"
~subject:"Environmental policy"
~subject:"History"
~subject:"Theory"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Farben und Lacke"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
Environmental policy
History
Theory
Anstrichmittel
30
Paints
30
Werbewirkung
5
Textile industry
4
Textilindustrie
4
Erneuerbare Ressourcen
3
Lackindustrie
3
Paint industry
3
Product design
3
Produktgestaltung
3
Renewable resources
3
Australia
2
Australien
2
Bank
2
Brand image
2
Brand management
2
Consumer behaviour
2
Deutschland
2
EU countries
2
EU-Staaten
2
Environmental protection
2
Germany
2
India
2
Indien
2
Japan
2
Konsumentenverhalten
2
Markenführung
2
Markenimage
2
Pharmaceutical industry
2
Pharmaindustrie
2
Sustainable product
2
Tokuschima (Präfektur)
2
Tokushima (Prefecture)
2
USA
2
Umweltschutz
2
United States
2
Öko-Produkt
2
1660-1900
1
1700-1900
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
5
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Amtsdruckschrift
1
Government document
1
Language
All
English
German
8
Author
All
Böhm, Gisela
1
Chandrashekaran, Rajesh
1
Cui, Annie Peng
1
Grewal, Dhruv
1
Hanss, Daniel
1
Hartog, Jacobus Cornelis den
1
Kauppinen-Räisänen, Hannele
1
Locher, K.
1
Luomala, Harri T.
1
Nenycz-Thiel, Magda
1
Pfister, Hans-Rüdiger
1
Puccinelli, Nancy M.
1
Romaniuk, Jenni
1
Su, Lixun
1
Suri, Rajneesh
1
Walsh, Michael F.
1
more ...
less ...
Institution
All
Europäische Kommission
1
Published in...
All
Document / European Commission
1
Journal of advertising research
1
Journal of consumer behaviour : an international research review
1
Journal of marketing theory and practice : JMTP
1
Journal of retailing
1
Qualitative market research : an international journal
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Trustworthy blue or untrustworthy red : the influence of colors on trust
Su, Lixun
;
Cui, Annie Peng
;
Walsh, Michael F.
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
3
,
pp. 269-281
Persistent link: https://www.econbiz.de/10012181620
Saved in:
2
Measuring the strength of color brand-name links : the comparative efficacy of measurement approaches
Romaniuk, Jenni
;
Nenycz-Thiel, Magda
- In:
Journal of advertising research
54
(
2014
)
3
,
pp. 313-319
Persistent link: https://www.econbiz.de/10010419816
Saved in:
3
Are men seduced by red? : the effect of red versus black prices on price perceptions
Puccinelli, Nancy M.
;
Chandrashekaran, Rajesh
;
Grewal, Dhruv
- In:
Journal of retailing
89
(
2013
)
2
,
pp. 115-125
Persistent link: https://www.econbiz.de/10009757412
Saved in:
4
Active red sports car and relaxed purple-blue van : affective qualities predict color appropriateness for car types
Hanss, Daniel
;
Böhm, Gisela
;
Pfister, Hans-Rüdiger
- In:
Journal of consumer behaviour : an international …
11
(
2012
)
5
,
pp. 368-380
Persistent link: https://www.econbiz.de/10009668427
Saved in:
5
Exploring consumers' product-specific colour meanings
Kauppinen-Räisänen, Hannele
;
Luomala, Harri T.
- In:
Qualitative market research : an international journal
13
(
2010
)
3
,
pp. 287-308
Persistent link: https://www.econbiz.de/10008901316
Saved in:
6
Study of the implementation of an EC policy for reducing VOC emissions from private and architectural use of paints and varnishes : phase II ; final report
Hartog, Jacobus Cornelis den
-
1996
Persistent link: https://www.econbiz.de/10014273145
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->