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~language:"eng"
~subject:"Consumer behaviour"
~type_genre:"Aufsatz im Buch"
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Search: subject_exact:"Elderly people"
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Consumer behaviour
Elderly people
590
Ältere Menschen
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The silver market phenomenon : marketing and innovation in the aging society
7
The aging consumer : perspectives from psychology and marketing
6
The aging consumer : perspectives from psychology and economics
5
The silver market phenomenon : business opportunities in an era of demographic change
3
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
2
After sixty : marketing to baby boomers reaching their big transition years
2
Aging society and its implications for services marketing : approaches in hospitality, tourism and transport
2
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
1
After the great recession : the struggle for economic recovery and growth
1
Ageing in Europe - supporting policies for an inclusive society
1
Baltic Business and Socio-Economic Development 2007 : 3rd International Conference Tallinn, Estonia, June 17-19, 2007
1
Breaking new ground in theory and practice
1
Demographic Banking : demographische Entwicklung als Herausforderung für Kreditinstitute
1
Digital transformation and innovative services for business and learning
1
Gesundheitsökonomie und Wirtschaftspolitik : Festschrift zum 70. Geburtstag von Prof. Dr. Dr. h.c. Peter Oberender
1
Handbook of consumer psychology
1
Handbook of research on management and strategies for digital enterprise transformation
1
Investing in health : the social and economic benefits of health care innovation
1
Issues in Islamic banking
1
Recalibrating retirement spending and saving
1
Research findings in the economics of aging
1
The Routledge companion to identity and consumption
1
The entrepreneurship-innovation-marketing interface : 3rd Symposium, Cottbus
1
Transformative consumer research for personal and collective well-being
1
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ECONIS (ZBW)
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1
Changes of online shopping among the elderly during the Corona-19 pandemic
Guterman, Hanna Gendel
;
Sohlberg, Idit
;
Levy, Shalom
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 142-150)
.
2023
Persistent link: https://www.econbiz.de/10014289854
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2
Motivated cognition and curiosity in the aging consumer
Hargis, Mary B.
;
Whatley, Mary C.
;
Siegel, Alexander L. M.
- In:
The aging consumer : perspectives from psychology and …
,
(pp. 47-66)
.
2021
Persistent link: https://www.econbiz.de/10012297454
Saved in:
3
Aging-related changes in decision-making
Bjälkebring, Pär
;
Peters, Ellen
- In:
The aging consumer : perspectives from psychology and …
,
(pp. 69-101)
.
2021
Persistent link: https://www.econbiz.de/10012297605
Saved in:
4
Impact of age on brand choice
Lambert-Pandraud, Raphaëlle
;
Laurent, Gilles
- In:
The aging consumer : perspectives from psychology and …
,
(pp. 163-181)
.
2021
Persistent link: https://www.econbiz.de/10012298599
Saved in:
5
Comprehension of and vulnerability to persuasive marketing communications among older consumers
Bonifield, Carolyn M.
;
Cole, Catherine A.
- In:
The aging consumer : perspectives from psychology and …
,
(pp. 182-199)
.
2021
Persistent link: https://www.econbiz.de/10012298604
Saved in:
6
Subjective age and older consumers
Peluso, Alessandro M.
;
Amatulli, Cesare
;
Yoon, Carolyn
; …
- In:
The aging consumer : perspectives from psychology and …
,
(pp. 237-258)
.
2021
Persistent link: https://www.econbiz.de/10012298624
Saved in:
7
Smart living for older people and the aging consumer
Webster, Noah J.
;
Francis, Jess
;
Antonucci, Toni C.
- In:
The aging consumer : perspectives from psychology and …
,
(pp. 316-336)
.
2021
Persistent link: https://www.econbiz.de/10012298648
Saved in:
8
Corporate elderly entrepreneurship in the digital world
Özsungur, Fahri
- In:
Handbook of research on management and strategies for …
,
(pp. 149-172)
.
2021
Persistent link: https://www.econbiz.de/10013176865
Saved in:
9
Gerontrepreneurship
Özsungur, Fahri
- In:
Digital transformation and innovative services for …
,
(pp. 22-40)
.
2020
Persistent link: https://www.econbiz.de/10012237843
Saved in:
10
Attitudes and perceptions towards Islamic banking among Muslims and non-Muslims in Malaysia : implications for marketing to Baby Boomers and X-Generation
Loo, Mark
- In:
Issues in Islamic banking
,
(pp. 21-46)
.
2016
Persistent link: https://www.econbiz.de/10011522101
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