//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~type_genre:"Conference proceedings"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markenidentität"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Markenimage
4
Brand image
3
Brand management
3
Markenführung
3
Markenpolitik
3
Deutschland
2
Germany
2
Markenartikel
2
Brand
1
Business history
1
Consumer behaviour
1
Corporate disclosure
1
Corporate reputation
1
Europa
1
Europe
1
Firmenimage
1
Industrial history
1
Industriegeschichte
1
Insurance
1
Konsumentenverhalten
1
Public opinion
1
Public relations
1
Unternehmensgeschichte
1
Unternehmenspublizität
1
Versicherung
1
Öffentliche Meinung
1
Öffentlichkeitsarbeit
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
4
Type of publication (narrower categories)
All
Conference proceedings
Article in journal
7,710
Aufsatz in Zeitschrift
7,710
Aufsatz im Buch
542
Book section
542
Graue Literatur
172
Non-commercial literature
172
Arbeitspapier
147
Working Paper
147
Hochschulschrift
89
Case study
70
Fallstudie
70
Conference paper
67
Konferenzbeitrag
67
Thesis
56
Reprint
54
Collection of articles of several authors
39
Sammelwerk
39
Aufsatzsammlung
21
Collection of articles written by one author
12
Sammlung
12
Konferenzschrift
9
Bibliografie
3
Dissertation u.a. Prüfungsschriften
3
Fallstudiensammlung
2
Festschrift
2
Guidebook
2
Handbook
2
Handbuch
2
Mikroform
2
Ratgeber
2
Amtliche Publikation
1
Bibliografie enthalten
1
Bibliography included
1
Interview
1
Lehrbuch
1
Mehrbändiges Werk
1
Multi-volume publication
1
Textbook
1
Umfrage
1
more ...
less ...
Language
All
English
German
3
Spanish
1
Author
All
Schmidt, Holger J.
2
Baumgarth, Carsten
1
Segreto, Luciano
1
Institution
All
Springer Fachmedien Wiesbaden
2
Institute for Corporate Culture Affairs <Frankfurt, Main>
1
International Association for the Study of Insurance Economics
1
Internationale Konferenz "DerMarkentag" <5., 2014, Koblenz>
1
Internationale Konferenz "DerMarkentag" <6., 2016, Berlin>
1
Published in...
All
Research
2
Etudes et dossiers / Association Internationale pour l'Etude de l'Economie de l'Assurance
1
Études et dossiers / Association Internationale pour l'Étude de l'Économie de l'Assurance
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Forum Markenforschung 2016 : Tagungsband der internationalen Konferenz "DERMARKENTAG"
Baumgarth, Carsten
(
ed.
);
Schmidt, Holger J.
(
ed.
)
-
Internationale Konferenz "DerMarkentag" <6., 2016, Berlin>
-
2018
Persistent link: https://www.econbiz.de/10011740033
Saved in:
2
Forum Markenforschung : Tagungsband der internationalen Konferenz "DerMarkentag 2014"
Schmidt, Holger J.
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10011302536
Saved in:
3
European business and brand building : [the papers of this book were first presented at a conference organised by the ICCA in Warsaw, in March 2007]
Segreto, Luciano
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10009518404
Saved in:
4
3rd Chief Communication Officers Meeting 2005, hosted by AXA Group 8 - 9 December 2005 Paris
2005
Persistent link: https://www.econbiz.de/10003287967
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->