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~person:"Aa, Zanna van der"
~person:"Benkenstein, Martin"
~subject:"Supplier relationship management"
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Supplier relationship management
Beziehungsmarketing
3
Customer service
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Kundenservice
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Relationship marketing
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Lieferantenmanagement
2
Affective commitment
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Beschaffung
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Bundling strategy
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Call centre
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Callcenter
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Confidence
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Conjoint Measurement
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Conjoint analysis
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Conjoint-Analyse
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Consumer behaviour
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Customer contact centre quality
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Customer loyalty
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Customer satisfaction
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Customer-to-customer-relationship
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Customers
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Deutschland
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Dienstleistungsqualität
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Germany
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Investitionsgütermarketing
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Konsumentenverhalten
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Kunden
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Kundenzufriedenheit
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Leistungsbündel
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Mere Presenc
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Nachkaufmarketing
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Perceived risk
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Procurement
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Service quality
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Similarity effect
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Theorie
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Theory
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Unternehmensbezogene Dienstleistung
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Aa, Zanna van der
Benkenstein, Martin
Helmke, Stefan
7
Dangelmaier, Wilhelm
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Grunwald, Guido
3
Limbeck, Martin
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Muther, Andreas
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Uebel, Matthias
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Freiling, Jörg
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Jacob, Frank
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Jayawardhena, Chanaka
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Klostermann, Tanja
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Kramer, Markus S.
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Román, Sergio
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Standop, Dirk
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Ahmed, Mohi
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Anderson, Verl
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Angerer, Thomas
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Axsäter, Sven
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Aziz, Khurram
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Babakus, Emin
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Balaji, M. S.
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Baliga, Ashwin J.
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Battaglia, Daniel
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Baumbach, Michael
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Becker, Benjamin
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Berenguer Contrí, Gloria
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Bharadwaj, Sundar G.
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Birker, Klaus
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Bloemer, Johanna M.
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Deutscher Universitäts-Verlag GmbH
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Universität Rostock
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Gabler-Edition Wissenschaft / Marketing und Innovationsmanagement
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Service business
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ECONIS (ZBW)
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Using customer contact centres as relationship marketing instruments
Aa, Zanna van der
;
Bloemer, Johanna M.
;
Henseler, Jörg
- In:
Service business
9
(
2015
)
2
,
pp. 185-208
Persistent link: https://www.econbiz.de/10011296073
Saved in:
2
Kundenzufriedenheit durch additive Dienstleistungen : ein kaufphasenspezifischer Operationalisierungs- und Messansatz für industrielle Märkte
Kieffer, Sonja
-
2002
-
1. Auflage
Persistent link: https://www.econbiz.de/10001679708
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