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~person:"Ahlbom, Carl-Philip"
~person:"Iarocci, Louisa"
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Ladengestaltung
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Store design
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Ahlbom, Carl-Philip
Iarocci, Louisa
Grewal, Dhruv
13
Roggeveen, Anne L.
9
Campo, Katia
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Breugelmans, Els
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Nordfält, Jens
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Journal of retailing
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Visual merchandising : the image of selling
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ECONIS (ZBW)
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The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
Saved in:
2
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
Saved in:
3
In-store endcap projections and their effect on sales
Schweiger, Elisa B.
;
Ahlbom, Carl-Philip
;
Nordfält, Jens
; …
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 5-16
Persistent link: https://www.econbiz.de/10014283353
Saved in:
4
"The art of draping" : window dressing
Iarocci, Louisa
- In:
Visual merchandising : the image of selling
,
(pp. 137-153)
.
2016
Persistent link: https://www.econbiz.de/10011584081
Saved in:
5
Visual merchandising : the image of selling
Iarocci, Louisa
(
ed.
)
-
2016
-
First issued in paperback
Persistent link: https://www.econbiz.de/10011565558
Saved in:
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