//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Albers, Sönke"
~person:"Wieseke, Jan"
~subject:"Erfolgsfaktor"
~subject:"Pricing strategy"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Beziehungsmarketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Erfolgsfaktor
Pricing strategy
Beziehungsmarketing
41
Relationship marketing
41
Deutschland
14
Germany
14
Customer satisfaction
12
Kundenzufriedenheit
12
Salespeople
10
Verkaufspersonal
10
Theorie
9
Theory
9
Consumer behaviour
8
Konsumentenverhalten
8
Selling
6
Verkauf
6
Dienstleistungsqualität
5
Product management
5
Produktmanagement
5
Service quality
5
Brand image
4
Brand management
4
Fertigungsprogramm
4
Innovation
4
Markenführung
4
Markenimage
4
Market research
4
Marketing management
4
Marketingmanagement
4
Marktforschung
4
Master production schedule
4
Preismanagement
4
Product design
4
Produktgestaltung
4
Reisevermittler
4
Success factor
4
Travel agency
4
Willingness to pay
4
Zahlungsbereitschaftsanalyse
4
Customer value
3
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
5
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Aufsatz im Buch
1
Aufsatzsammlung
1
Book section
1
Case study
1
Collection of articles of several authors
1
Elektronischer Datenträger
1
Fallstudie
1
Handbook
1
Handbuch
1
Hochschulschrift
1
Sammelwerk
1
Thesis
1
more ...
less ...
Language
All
German
4
English
4
Author
All
Albers, Sönke
Wieseke, Jan
Homburg, Christian
16
Usman, Osly
7
Dannenberg, Holger
6
Huber, Frank
6
Wirtz, Bernd W.
6
Zupancic, Dirk
6
Keuper, Frank
5
Riekhof, Hans-Christian
5
Schäfer, Heiko
5
Diller, Hermann
4
Hennig-Thurau, Thorsten
4
Hippner, Hajo
4
Hochstein, Bryan
4
Kleinaltenkamp, Michael
4
Pratiwi, Hana
4
Rangarajan, Deva
4
Rosmawati, Pipih
4
Wilde, Klaus D.
4
Cansier, Adrienne
3
Dixon, Matthew
3
Fargel, Tim
3
Fürst, Andreas
3
Greve, Goetz
3
Heinemann, Gerrit
3
Herrmann, Andreas
3
Holzner, Anna
3
Koschate, Nicole
3
Kreutzer, Ralf T.
3
Link, Jörg
3
Lütje, Sebastian
3
Müller, Michael
3
Ovchinnikov, Anton
3
Prohl-Schwenke, Katharina
3
Ringle, Günther
3
Rothenberger, Sandra
3
Schallmo, Daniel
3
Schüller, Anne M.
3
Seidl, Franziska
3
more ...
less ...
Published in...
All
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business
1
Digitale Fachbibliothek
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of marketing
1
Journal of the Academy of Marketing Science
1
Neue Tarifmodelle im öffentlichen Personennahverkehr : Workshop ; 3. November 2004 in Kassel ; [Verbundworkshop für die deutschen Bundesländer]
1
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
Relevance
Date (newest first)
Date (oldest first)
1
What comprises a successful key account manager? : differences in the drivers of sales performance between key account managers and regular salespeople
Hengstebeck, Berenika B.
;
Kassemeier, Roland
;
Wieseke, Jan
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 392-404
Persistent link: https://www.econbiz.de/10014226538
Saved in:
2
Willing to pay more, eager to pay less : the role of customer loyalty in price negotiations
Wieseke, Jan
;
Alavi, Sascha
;
Habel, Johannes
- In:
Journal of marketing
78
(
2014
)
6
,
pp. 17-37
Persistent link: https://www.econbiz.de/10010463462
Saved in:
3
It's a matter of congruence : how interpersonal identification between sales managers and salespersons shapes sales success
Ahearne, Michael
;
Haumann, Till
;
Kraus, Florian
; …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
6
,
pp. 625-648
Persistent link: https://www.econbiz.de/10010209594
Saved in:
4
Handbuch Vertriebsmanagement : Strategie - Führung - Informationsmanagement - CRM
Homburg, Christian
(
ed.
);
Wieseke, Jan
(
ed.
)
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009239584
Saved in:
5
Left behind expectations : how to prevent CRM implementations from failing
Becker, Jan U.
;
Greve, Goetz
;
Albers, Sönke
- In:
GfK marketing intelligence review : Marketingforschung …
2
(
2010
)
2
,
pp. 34-41
Persistent link: https://www.econbiz.de/10008697205
Saved in:
6
Erfolgsfaktoren von Customer-Relationship-Management-Implementierungen
Greve, Goetz
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003307847
Saved in:
7
Vertrieb : Planen, Umsetzen, Optimieren
Albers, Sönke
(
ed.
);
Haßmann, Volker
(
ed.
); …
-
2006
-
[Stand]: August 2006
Persistent link: https://www.econbiz.de/10003350329
Saved in:
8
Nutzerfinanzierte Tarifstrategien : erste Überlegungen und Konzepte
Albers, Sönke
;
Michalk, Bernd
- In:
Neue Tarifmodelle im öffentlichen Personennahverkehr : …
,
(pp. 92-111)
.
2005
Persistent link: https://www.econbiz.de/10002935692
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->