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~person:"Ansary, Adel I."
~person:"Ferrell, Odies C."
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Ansary, Adel I.
Ferrell, Odies C.
Ansary, Adel I. el-
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Marketing channel strategy : an omni-channel approach
Palmatier, Robert W.
;
Sivadas, Eugene
;
Stern, Louis W.
; …
-
2020
-
Ninth edition
Persistent link: https://www.econbiz.de/10012056833
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2
Marketing's identity crisis : it's complicated
Ferrell, Odies C.
- In:
AMS review : official publication of the Academy of …
8
(
2018
)
1/2
,
pp. 30-38
Persistent link: https://www.econbiz.de/10011919240
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