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~person:"Araújo, Bruno César Pino Oliveira de"
~person:"Pino Oliveira de Araújo, Bruno César"
~subject:"Bus"
~type_genre:"Case study"
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2008-2011
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Automotive industry
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Branchenentwicklung
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Brasilien
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Araújo, Bruno César Pino Oliveira de
Pino Oliveira de Araújo, Bruno César
Cavalcante, Luiz Ricardo Mattos Teixeira
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The rise to market leadership : new leading firms from emerging countries
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Market leadership in the Brazilian automotive industry : the case of Marcopolo
Cavalcante, Luiz Ricardo Mattos Teixeira
;
Araújo, …
- In:
The rise to market leadership : new leading firms from …
,
(pp. 150-175)
.
2017
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