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~person:"Arai, Akiko"
~person:"Cho, Heetae"
~person:"Jayawardena, Nirma Sadamali"
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Search: subject:"Conceptual Model"
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Conceptual model
4
Consumer behaviour
3
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3
Athlete
2
Brand image
2
Brand management
2
classification of nostalgia
2
conceptual model of nostalgia
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Arai, Akiko
Cho, Heetae
Jayawardena, Nirma Sadamali
Roy, Subhadip
9
Jain, Varsha
6
Anggadwita, Grisna
4
Ahmed, Shamsuddin
3
Taha, Zahari
3
Aldianto, Leo
2
Ale Ebrahim, Nader
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Aloini, Davide
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Bahagia, Senator Nur
2
Behl, Abhishek
2
Budi, Adi Asmariadi
2
Cakravastia, Andi
2
Catuogno, Simona
2
Chen, Tom
2
Chepurda Hanna M.
2
Chou, Shih Yung
2
Delija, Damir
2
Dhaigude, Amol
2
Diawati, Lucia
2
Dijk, Marc
2
Dulmin, Riccardo
2
Galinec, Darko
2
Ghosh, Deviprasad
2
Ghosh, Sid
2
Handayani, Naniek Utami
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Hauptman, Lidija
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Holbrook, Jack
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Hussain, Syeda Sheeba
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Karadayi-Usta, Saliha
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Kemp, René
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Ko, Yong Jae
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Kulkarni, Mukta
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Lace, Natalja
2
Latta, Gail F.
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Liang, Yan
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Journal of business research : JBR
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Sport Management Review
1
Sport management review
1
The service industries journal
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ECONIS (ZBW)
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1
Investigating the revised international marketing strategies during COVID-19 based on resources and capabilities of the firms : a mixed method approach
Behl, Abhishek
;
Jayawardena, Nirma Sadamali
;
Nigam, Achint
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014281062
Saved in:
2
"The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements : a conceptual review"
Jayawardena, Nirma Sadamali
;
Thaichon, Park
;
Quach, Sara
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014293927
Saved in:
3
Importance of leisure nostalgia on life satisfaction and leisure participation
Cho, Heetae
- In:
The service industries journal
40
(
2020
)
1/2
,
pp. 90-109
Persistent link: https://www.econbiz.de/10012207486
Saved in:
4
Cross-cultural validation of the nostalgia scale for sport tourism (NSST) : a multilevel approach
Cho, Heetae
;
Joo, Dongoh
;
Woosnam, Kyle Maurice
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
4
,
pp. 624-643
Persistent link: https://www.econbiz.de/10012212585
Saved in:
5
Branding athletes : exploration and conceptualization of athlete brand image
Arai, Akiko
;
Ko, Yong Jae
;
Ross, Stephen A.
- In:
Sport management review
17
(
2014
)
2
,
pp. 97-106
Persistent link: https://www.econbiz.de/10010382568
Saved in:
6
Branding athletes: Exploration and conceptualization of athlete brand image
Arai, Akiko
;
Ko, Yong Jae
;
Ross, Stephen
- In:
Sport Management Review
17
(
2014
)
2
,
pp. 97-106
conceptualized. A
conceptual
model
of athlete brand image (MABI) is developed incorporating three key dimensions: athletic …
Persistent link: https://www.econbiz.de/10010777000
Saved in:
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