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~person:"Ashrafpour, Negar"
~person:"Suh, Yong Gu"
~subject:"Kundenzufriedenheit"
~subject:"Relationship marketing"
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Kundenzufriedenheit
Relationship marketing
Beziehungsmarketing
2
Consumer behaviour
2
Customer satisfaction
2
Konsumentenverhalten
2
Attractiveness of alternatives
1
Brand congruity
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Brand image
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Brand management
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Customer experience
1
Customer loyalty
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Dienstleistungsqualität
1
Disconfirmation
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E-banking
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Ecommerce
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Electronic Banking
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Electronic banking
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Gastronomie
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Markenführung
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Reference effect
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Restaurant industry
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Service marketing
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Ashrafpour, Negar
Suh, Yong Gu
Kang, Juhee
2
Mattila, Anna S.
2
Wu, Luorong
2
Aali, Samad
1
Ahmad, Muhammad Shakil
1
Alryalat, Mohammad Abdallah Ali
1
Angelina Hanh Nhat Le
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Anjani, Dela
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1
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Büyükdağ, Naci
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Cifci, Ibrahim
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Do, Hyunji
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Dwivedi, Yogesh Kumar
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Ekinici, Yuksel
1
Eugene Cheng-xi Aw
1
Farzana Quoquab
1
Folkes, Valerie S.
1
France, Cassandra
1
Frisby, Cynthia M.
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International journal of contemporary hospitality management
1
Journal of Islamic marketing
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ECONIS (ZBW)
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The prerequisites and consequences of customers’ online experience regarding the moderating role of brand
congruity
: evidence from an Iranian bank
Ashrafpour, Negar
;
Niky Esfahlan, Hakimeh
;
Aali, Samad
; …
- In:
Journal of Islamic marketing
13
(
2022
)
10
,
pp. 2144-2172
Persistent link: https://www.econbiz.de/10013349555
Saved in:
2
Multiple reference effects on restaurant evaluations : a cross-cultural study
Kim, Soyeon
;
Chung, Jae-eun
;
Suh, Yong Gu
- In:
International journal of contemporary hospitality management
28
(
2016
)
7
,
pp. 1441-1466
Persistent link: https://www.econbiz.de/10011596227
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