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~person:"At, Christian"
~person:"Fraccastoro, Sara"
~subject:"KMU"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Government document"
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Economic theory : official journal of the Society for the Advancement of Economic Theory
1
International business review : the official journal of the European International Business Academy
1
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ECONIS (ZBW)
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The integrated use of social media, digital, and traditional communication tools in the B2B sales process of international SMEs
Fraccastoro, Sara
;
Gabrielsson, Mika
;
Pullins, Ellen
- In:
International business review : the official journal of …
30
(
2021
)
4
,
pp. 1-15
Persistent link: https://www.econbiz.de/10012595815
Saved in:
2
The sale of small firms : a multidimensional analysis
At, Christian
;
Morand, Pierre-Henri
- In:
Economic theory : official journal of the Society for …
22
(
2003
)
4
,
pp. 927-933
Persistent link: https://www.econbiz.de/10001797530
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