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~person:"Audretsch, David B."
~person:"Lindgreen, Adam"
~type_genre:"Fallstudie"
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Corporate Social Responsibility
5
Corporate social responsibility
5
Brand management
3
Markenführung
3
Brand
2
Business start-up
2
Erfolgsfaktor
2
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2
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Als Praxisbeispiele dienen das von Liebig Center an der University of California San Diego und das Deshpande Center an der MIT School of Engineering.
1
Arbeitsverhalten
1
B-to-B-Marketing
1
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1
Belgium
1
Beziehungsmanagement
1
Beziehungsmarketing
1
Bibliometrics
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Bibliometrie
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Brauerei
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Brewery
1
Business-to-business marketing
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Case study
1
Casino
1
Commercialization
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1
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1
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Article
9
Book / Working Paper
3
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Fallstudie
Article in journal
480
Aufsatz in Zeitschrift
480
Working Paper
284
Arbeitspapier
228
Graue Literatur
167
Non-commercial literature
167
Aufsatz im Buch
120
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120
Collection of articles of several authors
98
Sammelwerk
98
Aufsatzsammlung
63
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20
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18
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research-article
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12
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Article
8
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case-report
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conceptual-paper
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Fallstudiensammlung
2
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English
12
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Audretsch, David B.
Lindgreen, Adam
Schmid, Stefan
54
Smith, Alan D.
27
Bruhn, Manfred
21
Gassmann, Oliver
20
Gleich, Ronald
18
Zentes, Joachim
18
Nufer, Gerd
17
Siegfried, Patrick
16
Horváth, Péter
15
Willcocks, Leslie
15
Glowik, Mario
14
Herstatt, Cornelius
14
Schulze, Stephan
14
Wirtz, Bernd W.
14
Esch, Franz-Rudolf
13
Ghauri, Pervez N.
13
Hess, Thomas
13
Lacity, Mary Cecelia
13
Pan, Shan L.
13
Barmeyer, Christoph I.
12
Bieger, Thomas
12
Estrin, Saul
12
Foroudi, Pantea
12
Hommel, Michael
12
Meffert, Heribert
12
Töpfer, Armin
12
Whittington, Richard
12
Bühler, André
11
Hefter, Katharina
11
Johnson, Gerry
11
Kotulla, Thomas
11
Krcmar, Helmut
11
McKelvey, Maureen D.
11
Möslein, Kathrin
11
Pechlaner, Harald
11
Reichwald, Ralf
11
Swoboda, Bernhard
11
Sydow, Jörg
11
Weber, Jürgen
11
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of business ethics : JOBE
2
European journal of marketing : EJM
1
Journal of world business : JWB
1
Market orientation : transforming food and agribusiness around the customer
1
Memorable customer experiences : a research anthology
1
The journal of technology transfer
1
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ECONIS (ZBW)
12
Showing
1
-
10
of
12
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date (oldest first)
1
Understanding women's entrepreneurship in a gendered context : influences and restraints
Yousafzai, Shumaila
(
ed.
);
Fayolle, Alain
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10012433887
Saved in:
2
Sustainable entrepreneurship : discovering, creating and seizing opportunities for blended value generation
Lindgreen, Adam
(
ed.
);
Maon, François
(
ed.
); …
-
2019
Persistent link: https://www.econbiz.de/10011818049
Saved in:
3
Legitimacy-seeking organizational strategies in controversial industries : a case study analysis and a bidimensional model
Reast, Jon
;
Maon, François
;
Lindgreen, Adam
;
Vanhamme, …
- In:
Journal of business ethics : JOBE
118
(
2013
)
1
,
pp. 139-153
Persistent link: https://www.econbiz.de/10010233762
Saved in:
4
The role of social interactions in building internal corporate brands : implications for sustainability
Vallaster, Christine
;
Lindgreen, Adam
- In:
Journal of world business : JWB
48
(
2013
)
3
,
pp. 297-310
Persistent link: https://www.econbiz.de/10009771804
Saved in:
5
Corporate social responsibility brand leadership : a multiple case study
Lindgreen, Adam
;
Xu, Yue
;
Maon, François
;
Wilcock, Jeremy
- In:
European journal of marketing : EJM
46
(
2012
)
7/8
,
pp. 965-993
Persistent link: https://www.econbiz.de/10009572859
Saved in:
6
Corporate brand strategy formation : brand actors and the situational context for a business-to-business brand
Vallaster, Christine
;
Lindgreen, Adam
- In:
Industrial marketing management : the international …
40
(
2011
)
7
,
pp. 1133-1143
Persistent link: https://www.econbiz.de/10009490238
Saved in:
7
Implementing market orientation in industrial firms : a multiple case study
Beverland, Michael B.
;
Lindgreen, Adam
- In:
Market orientation : transforming food and agribusiness …
,
(pp. 27-49)
.
2010
Persistent link: https://www.econbiz.de/10010474618
Saved in:
8
Designing and implementing corporate social responsibility : an integrative framework grounded in theory and practice
Maon, François
;
Lindgreen, Adam
;
Swaen, Valérie
- In:
Journal of business ethics : JOBE
87
(
2009
),
pp. 71-89
Persistent link: https://www.econbiz.de/10003910729
Saved in:
9
Hush, it's a secret : how trappist breweries create and maintain images of authenticity using customer experiences
Lindgreen, Adam
;
Beverland, Michael B.
- In:
Memorable customer experiences : a research anthology
,
(pp. 61-86)
.
2009
Persistent link: https://www.econbiz.de/10003902701
Saved in:
10
Managing market relationships : methodological and empirical insights
Lindgreen, Adam
-
2008
Persistent link: https://www.econbiz.de/10003728764
Saved in:
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