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~person:"Balabanis, George"
~subject:"Consumer behaviour"
~subject:"Organizational change"
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Consumer behaviour
Organizational change
Konsumentenverhalten
5
National culture
4
Nationalkultur
4
Brand image
3
Brand management
3
Markenführung
3
Markenimage
3
Brand
2
Consumer ethnocentrism
2
Culture
2
Designation of origin
2
Herkunftsbezeichnung
2
International marketing
2
Internationales Marketing
2
Markenartikel
2
Rules of origin
2
Ursprungsregeln
2
Brand personality
1
Conditions
1
Country of origin
1
Economic
1
Ethnic diversity
1
Ethnic group
1
Ethnische Gruppe
1
Global brands
1
Globalisierung
1
Globalization
1
Luxury brands
1
Luxury goods
1
Luxusgüter
1
Meta-Analyse
1
Meta-analysis
1
Multinationales Unternehmen
1
Personality psychology
1
Persönlichkeitspsychologie
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Stereotyping
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Surface response analysis
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Balabanis, George
Schein, Edgar H.
14
Belk, Russell W.
13
Cleveland, Mark
13
Laroche, Michel
12
Cameron, Kim S.
9
Ravasi, Davide
9
Alas, Ruth
8
Papadopoulos, Nicolas G.
7
Rowley, Chris
7
Seo, Yuri
7
Sharma, Piyush
7
Stobart, Jon
7
Bartikowski, Boris
6
Fischer, Eileen
6
Homma, Norbert
6
Mooij, Marieke K. de
6
Pundt, Alexander
6
Quinn, Robert E.
6
Sherry, John F.
6
Torelli, Carlos J.
6
Braun, Claudia
5
Cornelissen, Nils I.
5
Das, Manish
5
Fam, Kim Shyan
5
Götz, Klaus
5
Haffar, Mohamed
5
Hehn, Svea von
5
Peñaloza, Lisa
5
Richard, Marie-Odile
5
Schroeder, Jonathan E.
5
Schultz, Majken
5
Sheth, Jagdish N.
5
Singh, Nitish
5
Östberg, Jacob
5
Abdulloev, Ilhom
4
Alvesson, Mats
4
Amore, Mario Daniele
4
Askegaard, Søren
4
Bauschke, Rafael
4
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Journal of international marketing
2
European journal of marketing
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International marketing review
1
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ECONIS (ZBW)
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1
A meta-analysis of consumer ethnocentrism across 57 countries
Balabanis, George
;
Siamagka, Nikoletta Theofania
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 745-763
Persistent link: https://www.econbiz.de/10013399603
Saved in:
2
Cultural antecedents and consequences of luxury brand personalities
Balabanis, George
;
Karpova, Aleksandra
- In:
European journal of marketing
56
(
2022
)
8
,
pp. 2423-2454
Persistent link: https://www.econbiz.de/10013457357
Saved in:
3
Favoritism toward foreign and domestic brands : a comparison of different theoretical explanations
Balabanis, George
;
Stathopoulou, Anastasia
;
Qiao, Jiayu
- In:
Journal of international marketing
27
(
2019
)
2
,
pp. 38-55
Persistent link: https://www.econbiz.de/10012060699
Saved in:
4
Inconsistencies in the behavioural effects of consumer ethnocentrism : the role of brand, product category and country of origin
Balabanis, George
;
Siamagka, Niloletta-Theofania
- In:
International marketing review
34
(
2017
)
2
,
pp. 166-182
Persistent link: https://www.econbiz.de/10011673987
Saved in:
5
Revisiting consumer ethnocentrism : review, reconceptualization, and empirical testing
Siamagka, Nikoletta-Theofania
;
Balabanis, George
- In:
Journal of international marketing
23
(
2015
)
3
,
pp. 66-86
Persistent link: https://www.econbiz.de/10011341897
Saved in:
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