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~person:"Ballantine, Paul W."
~subject:"Markenführung"
~subject:"Retailing"
~subject:"Wahrnehmung"
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Markenführung
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Ballantine, Paul W.
Czerniachowska, Kateryna
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International journal of retail & distribution management
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Journal of retailing and consumer services
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A conceptual model of the holistic effects of atmospheric cues in fashion retailing
Ballantine, Paul W.
;
Parsons, Andrew
;
Comeskey, Katrina
- In:
International journal of retail & distribution management
43
(
2015
)
6
,
pp. 503-517
Persistent link: https://www.econbiz.de/10011387811
Saved in:
2
Competing for attention with in-store promotions
Phillips, Megan
;
Parsons, Andrew G.
;
Wilkinson, Helene J.
; …
- In:
Journal of retailing and consumer services
26
(
2015
),
pp. 141-146
Persistent link: https://www.econbiz.de/10011348311
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