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~person:"Barbieri, Carla"
~person:"Behrends, Thomas"
~person:"Toften, Kjell"
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Search: subject_exact:"Nischenstrategie"
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Niche marketing strategy
13
Nischenstrategie
13
Marketing management
6
Marketingmanagement
6
Beziehungsmarketing
3
Deutschland
3
Furniture
3
Germany
3
KMU
3
Möbel
3
Relationship marketing
3
SME
3
Sustainable product
3
Öko-Produkt
3
Consumer behaviour
2
Ernährungsindustrie
2
Fischereiprodukt
2
Fishery product
2
Food industry
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Furniture retailing
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Animal husbandry
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Destination image
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Destination management
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Destination resources acceleration framework
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Destinationsmanagement
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1
Environmental consciousness
1
Firm growth
1
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Fleischmarkt
1
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Article
11
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11
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1
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1
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Language
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English
10
German
3
Author
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Barbieri, Carla
Behrends, Thomas
Toften, Kjell
Hammervoll, Trond
8
Schäfers, Tobias
6
Neiman, Brent
5
Eckert, Jochen
4
Friebe, Holm
4
Geels, Frank W.
4
Hinz, Oliver
4
Kaniovski, Serguei
4
Papathanassis, Alexis
4
Ramge, Thomas
4
Riekhof, Hans-Christian
4
Skiera, Bernd
4
Smith, Michael D.
4
Telang, Rahul
4
Trachsel, Micha
4
Vavra, Joseph
4
Windrum, Paul
4
Alonso, Abel Duarte
3
Anderson, Chris
3
Bruggeman, Jeroen
3
Greenhalgh, Greg
3
Hoogma, Remco
3
Kemp, René
3
Kumar, Anuj
3
Lopolito, Antonio
3
Martin, Albert
3
Morone, Piergiuseppe
3
Raven, Rob
3
Schot, Johan
3
Teuber, Sebastian
3
VanAuken, Howard E.
3
Villiger, Alex
3
Akbar, Fazal
2
Bar-Isaac, Heski
2
Benhamou, Françoise
2
Bürkle, Hans
2
Caruana, Guillermo
2
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Journal of food products marketing
2
Marketing intelligence & planning
2
Schriften aus dem Institut für Mittelstandsforschung
2
Annals of tourism research empirical insights
1
European journal of marketing : EJM
1
International journal of entrepreneurship and innovation management
1
International journal of globalisation and small business : IJGSB
1
Internationales Gewerbearchiv : IGA ; Zeitschrift für Klein- und Mittelunternehmen
1
Journal of research in marketing and entrepreneurship : JRME
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
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ECONIS (ZBW)
13
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13
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1
The craft beverage tourism research agenda : recommendations to move forward
Arroyo, Claudia Gil
;
Knollenberg, Whitney
;
Barbieri, Carla
- In:
Annals of tourism research empirical insights
5
(
2024
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10014512002
Saved in:
2
The influence of agritourism on niche meats loyalty and purchasing
Kline, Carol
;
Barbieri, Carla
;
LaPan, Chantell
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
5
,
pp. 643-658
Persistent link: https://www.econbiz.de/10011486277
Saved in:
3
The strategic value of niche importers in international marketing channels
Hammervoll, Trond
;
Toften, Kjell
- In:
International journal of globalisation and small …
6
(
2014
)
2
,
pp. 119-129
Persistent link: https://www.econbiz.de/10011348082
Saved in:
4
Niche firms and partnerships in international food supply chains
Toften, Kjell
;
Hammervoll, Trond
- In:
Journal of food products marketing
20
(
2014
)
1
,
pp. 36-54
Persistent link: https://www.econbiz.de/10010355138
Saved in:
5
Niche marketing research : status and challenges
Toften, Kjell
;
Hammervoll, Trond
- In:
Marketing intelligence & planning
31
(
2013
)
3
,
pp. 272-285
Persistent link: https://www.econbiz.de/10009760646
Saved in:
6
International market selection and growth strategies for niche firms
Toften, Kjell
;
Hammervoll, Trond
- In:
International journal of entrepreneurship and …
13
(
2011
)
3/4
,
pp. 282-295
Persistent link: https://www.econbiz.de/10009153196
Saved in:
7
Strategic orientation of niche firms
Toften, Kjell
;
Hammervoll, Trond
- In:
Journal of research in marketing and entrepreneurship : JRME
12
(
2010
)
2
,
pp. 108-121
Persistent link: https://www.econbiz.de/10008757400
Saved in:
8
Niche marketing and strategic capabilities : an expoloratory study of specialised firms
Toften, Kjell
;
Hammervoll, Trond
- In:
Marketing intelligence & planning
28
(
2010
)
6
,
pp. 736-753
Persistent link: https://www.econbiz.de/10009513556
Saved in:
9
Niche firms and the role of commitment: an exploratory study of seafood exporters
Toften, Kjell
;
Hammervoll, Trond
- In:
Journal of food products marketing
15
(
2009
)
4
,
pp. 436-452
Persistent link: https://www.econbiz.de/10003893174
Saved in:
10
Niche firms and marketing strategy : an exploratory study of internationally oriented niche firms
Toften, Kjell
;
Hammervoll, Trond
- In:
European journal of marketing : EJM
43
(
2009
)
11/12
,
pp. 1378-1391
Persistent link: https://www.econbiz.de/10009525786
Saved in:
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