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~person:"Bellenger, Danny N."
~person:"Homburg, Christian"
~subject:"Verkauf"
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Verkauf
B-to-B-Marketing
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Business-to-business marketing
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Lieferantenmanagement
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Bellenger, Danny N.
Homburg, Christian
Svensson, Göran
12
Terho, Harri
9
Rangarajan, Deva
7
Rodríguez, Rocío
7
Adamson, Brent
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Agnihotri, Raj
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Høgevold, Nils M.
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Parvinen, Petri
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Keränen, Joona
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Borgh, Michel van der
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Dingus, Rebecca
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Friend, Scott B.
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Lippold, Dirk
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Maggioni, Isabella
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Martin, Jennifer S.
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Journal of marketing
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of marketing research
1
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ECONIS (ZBW)
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Design and governance of multichannel sales systems : financial performance consequences in business-to-business markets
Homburg, Christian
;
Vomberg, Arnd
;
Muehlhaeuser, Stephan
- In:
Journal of marketing research
57
(
2020
)
6
,
pp. 1113-1134
Persistent link: https://www.econbiz.de/10012391114
Saved in:
2
Motivating sales reps for innovation selling in different cultures
Hohenberg, Sebastian
;
Homburg, Christian
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 101-120
Persistent link: https://www.econbiz.de/10011458675
Saved in:
3
Why are you really losing sales opportunities? : a buyers' perspective on the determinants of key account sales failures
Friend, Scott B.
;
Curasi, Carolyn Folkman
;
Boles, James S.
- In:
Industrial marketing management : the international …
43
(
2014
)
7
,
pp. 1124-1135
Persistent link: https://www.econbiz.de/10010439596
Saved in:
4
How to organize pricing? : vertical delegation and horizontal dispersion of pricing authority
Homburg, Christian
;
Jensen, Ove
;
Hahn, Alexander
- In:
Journal of marketing
76
(
2012
)
5
,
pp. 49-69
Persistent link: https://www.econbiz.de/10009782920
Saved in:
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