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~person:"Bellia, Claudio"
~person:"Bremer, Phil"
~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
3
focus group
2
Befragung
1
Brand image
1
Buying behavior
1
China
1
Chinese consumers
1
Consumer attitudes
1
Event marketing
1
Event-Marketing
1
Focus Group
1
Food
1
Functional food
1
Functional weaning food
1
Funktionelle Lebensmittel
1
Gesundheit
1
Health
1
Immune health
1
Interview
1
Italian wine
1
Italien
1
Italy
1
Lebensmittel
1
Malaysia
1
Markenimage
1
Perception
1
Verbrauchereinstellung
1
Wahrnehmung
1
Wein
1
Weinbau
1
Wine
1
Wine industry
1
experiential marketing
1
functional foods
1
in-home interview
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perceived congruence
1
perceptions
1
theory of planned behavior
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Bellia, Claudio
Bremer, Phil
Altamore, Luca
3
Bacarella, Simona
3
Chironi, Stefania
3
Ingrassia, Marzia
3
Columba, Pietro
2
Mirosa, Miranda
2
Abdalla, Márcio Moutinho
1
Ajayakumar, Rahul
1
Alonso, Luis Enrique
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1
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1
Chatterjee, Swetarupa
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Christoph-Schulz, Inken Birte
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Ciorciari, Joseph
1
Cong, Lei
1
Costa, Ana Maria Boa Morte
1
Creed, Andrew
1
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Dalal, Arunava
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Davis, Robert
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Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
2
Journal of international food & agribusiness marketing
1
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ECONIS (ZBW)
3
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Influence of coherent context for positioning distinctive and iconic Sicilian sparkling wines : effect of a sensorial experience on a gulet
Ingrassia, Marzia
;
Altamore, Luca
;
Bacarella, Simona
; …
- In:
Journal of international food & agribusiness marketing
34
(
2022
)
2
,
pp. 144-175
Persistent link: https://www.econbiz.de/10013357364
Saved in:
2
Chinese consumers' perceptions of immune health and immune-boosting remedies including functional foods
Cong, Lei
;
Bremer, Phil
;
Kaye-Blake, William
;
Mirosa, …
- In:
Journal of food products marketing : innovations in …
26
(
2020
)
1
,
pp. 55-78
Persistent link: https://www.econbiz.de/10012243969
Saved in:
3
A qualitative study of Malaysian parents' purchase intention of functional weaning foods using the theory of planned behavior
Mohamad, Hajar
;
Mirosa, Miranda
;
Bremer, Phil
;
Oey, …
- In:
Journal of food products marketing : innovations in …
25
(
2019
)
2
,
pp. 187-206
Persistent link: https://www.econbiz.de/10012243191
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