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~person:"Blakeney, Michael"
~person:"Bruwer, Johan"
~subject:"Intellectual property rights"
~subject:"Wine industry"
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Intellectual property rights
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Blakeney, Michael
Bruwer, Johan
Spagnolo, Lisa
4
Capitello, Roberta
3
Friedmann, Danny
3
Henckels, Caroline
3
Huysmans, Martijn
3
Johnson, Ray
3
Song, Xinzhe
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Spielmann, Nathalie
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Alston, Julian Mark
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Das, Kasturi
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Gross, Michael J.
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Haeck, Catherine
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Le Bras, Stéphane
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Lourenço-Gomes, Lina
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Malorgio, Giulio
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Tourism analysis : an interdisciplinary tourism & hospitality journal
2
International journal of intellectual property management : IJIPM
1
Journal of international consumer marketing
1
The intellectual property debate : perspectives from law, economics, and political economy
1
The journal of consumer marketing
1
Traditional knowledge, traditional cultural expressions and intellectual property law in the Asia-Pacific region
1
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ECONIS (ZBW)
13
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1
Geographical Indications and TRIPS
Blakeney, Michael
-
2014
This chapter considers the international negotiations concerning the extension of the special protection for the geographical indications for wines and spirits provided in the WTO TRIPS Agreement to agricultural and handicraft products
Persistent link: https://www.econbiz.de/10014163671
Saved in:
2
Regional Brand Image and Perceived Wine Quality : The Consumer Perspective
Johnson, Ray
;
Bruwer, Johan
-
2013
Purpose- The overall aim of this study is to examine the regional brand image of selected California wine regions and the effect of that image on consumers’ quality perceptions when included on wine labels. It also seeks to examine the importance of regional brand image with respect to...
Persistent link: https://www.econbiz.de/10014039377
Saved in:
3
Place-Based Marketing and Regional Branding Strategy Perspectives in the California Wine Industry
Bruwer, Johan
;
Johnson, Ray
-
2013
Purpose- The purpose of this paper is to explore different levels of place-based marketing in the form of region of origin strategies used by wineries in their branding efforts. The overall aim is to obtain insights into wine consumer dynamics such as product involvement level, consumption...
Persistent link: https://www.econbiz.de/10014160612
Saved in:
4
Wine Tourists’ Destination Region Brand Image Perception and Antecedents : Conceptualization of a Winescape Framework
Bruwer, Johan
-
2013
This study conceptualizes the winescape framework using a wine region's image as perceived by wine tourists, in the process integrating grounded theory, namely servicescape, destination choice, and place-based marketing theories. Using an a priori approach, it identifies the winescape construct...
Persistent link: https://www.econbiz.de/10013086101
Saved in:
5
Covert International Intellectual Property Legislation : The Ignoble Origins of the Anti-Counterfeiting Trade Agreement (ACTA)
Blakeney, Michael
-
2013
This article examines the origins, gestation and promulgation of ACTA. It observes that the negotiation of ACTA under conditions of secrecy and confidentiality has created a new paradigm for the negotiation of international intellectual property instruments
Persistent link: https://www.econbiz.de/10013078323
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6
Geographical Indications and the International Trade in Australian Wines
Blakeney, Michael
-
2012
Australia has been regarded as a 'New World' opponent of attempts under the TRIPS Agreement to extend the European system of GIs protection to the wider world. It also joined with the USA in instituting a successful TRIPS dispute against the EU’s GIs procedures. However, the extensive...
Persistent link: https://www.econbiz.de/10014163667
Saved in:
7
A multilayered macro approach to conceptualizing the winescape construct for wine tourism
Bruwer, Johan
;
Gross, Michael J.
- In:
Tourism analysis : an interdisciplinary tourism & …
22
(
2017
)
4
,
pp. 497-509
Persistent link: https://www.econbiz.de/10011779912
Saved in:
8
Tourism destination image (TDI) perception within a regional winescape context
Bruwer, Johan
;
Gross, Michael J.
;
Lee, Hong Chul
- In:
Tourism analysis : an interdisciplinary tourism & …
21
(
2016
)
2/3
,
pp. 173-187
Persistent link: https://www.econbiz.de/10011492638
Saved in:
9
Consumer behavior insights, consumption dynamics, and segmentation of the Japanese wine market
Bruwer, Johan
;
Buller, Courtney
- In:
Journal of international consumer marketing
24
(
2012
)
5
,
pp. 338-355
Persistent link: https://www.econbiz.de/10009778697
Saved in:
10
Place-based marketing and regional branding strategy perspectives in the California wine industry
Bruwer, Johan
;
Johnson, Ray
- In:
The journal of consumer marketing
27
(
2010
)
1
,
pp. 5-16
Persistent link: https://www.econbiz.de/10003942057
Saved in:
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