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~person:"Bruhn, Manfred"
~person:"Hyysalo, Sampsa"
~person:"Kleinaltenkamp, Michael"
~person:"Leimeister, Jan Marco"
~subject:"Lieferantenmanagement"
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Lieferantenmanagement
Customer integration
50
Kundenintegration
50
Beziehungsmarketing
12
Innovation
12
Innovation management
12
Innovationsmanagement
12
Relationship marketing
12
New product development
9
Produktentwicklung
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Betriebliche Wertschöpfung
8
Dienstleistungsmanagement
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Kundenorientierung
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Service management
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Theorie
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Theory
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Value creation
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Marketingmanagement
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Germany
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Geschäftsmodell
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Management
4
Services marketing
4
Supplier relationship management
4
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Bruhn, Manfred
Hyysalo, Sampsa
Kleinaltenkamp, Michael
Leimeister, Jan Marco
Loginova, Oksana
6
Piller, Frank T.
5
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4
Feng, Taiwen
4
Jacob, Frank
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3
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Gabler Edition Wissenschaft / Business-to-Business-Marketing
1
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
1
Journal of customer behaviour
1
Technology analysis & strategic management
1
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ECONIS (ZBW)
4
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How do different types of customer engagement affect important relationship marketing outcomes? : an empirical analysis
Braun, Corina
;
Hadwich, Karsten
;
Bruhn, Manfred
- In:
Journal of customer behaviour
16
(
2017
)
2
,
pp. 111-144
Persistent link: https://www.econbiz.de/10011745812
Saved in:
2
Interaktive Wertschöpfung durch Dienstleistungen : eine Einführung in die theoretischen und praktischen Problemstellungen
Bruhn, Manfred
;
Hadwich, Karsten
- In:
Interaktive Wertschöpfung durch Dienstleistungen : …
,
(pp. 3-29)
.
2015
Persistent link: https://www.econbiz.de/10010531025
Saved in:
3
Constructing innovative users and user-inclusive innovation communities
Heiskanen, Eva
;
Hyysalo, Sampsa
;
Kotro, Tanja
;
Repo, Petteri
- In:
Technology analysis & strategic management
22
(
2010
)
4
,
pp. 495-511
Persistent link: https://www.econbiz.de/10003978470
Saved in:
4
Customer Processes in Business-to-Business Service Transactions
Stiphout, Janine van
;
Frauendorf, Janine
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003389048
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