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~person:"Burkhardt, Achim"
~person:"Zielke, Stephan"
~subject:"Einzelhandel"
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Einzelhandel
Handelsmarketing
6
Retail marketing
5
Retail trade
4
Deutschland
2
Germany
2
Handelsmarke
2
Marke
2
Preismanagement
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Store brand
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Theorie
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Theory
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2015-2016
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ALDI SÜD
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Advertising
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Algorithmen
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Algorithmus
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Betriebsform
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Brand
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Consumer behaviour
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DIY retail
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Euro
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Evolutionärer Algorithmus
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Fashion
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Food trade
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Genetischer Algorithmus
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Handel
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Handelsmanagement
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Heimwerkermarkt
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KMU
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Konsumentenverhalten
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Ladenbau
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Ladengestaltung
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Lebensmitteleinzelhandel
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Lebensmittelhandel
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Markenartikel
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Marketing management
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Marketingmanagement
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Burkhardt, Achim
Zielke, Stephan
Schröder, Hendrik
7
Riekhof, Hans-Christian
5
Mantrala, Murali K.
4
Raman, Kalyan
4
Schramm-Klein, Hanna
4
Silberer, Günter
4
Zentes, Joachim
4
Burke, Raymond R.
3
Morschett, Dirk
3
Müller-Hagedorn, Lothar
3
Rudolph, Thomas
3
Swoboda, Bernhard
3
Thies, Anja
3
Verhoef, Peter C.
3
Ahlert, Dieter
2
Arnold, Gunnar
2
Bang, Nguyen
2
Blunck, David Elias
2
Datta, Debraj
2
Datta, Mahua
2
Diller, Hermann
2
Fischer, Lars
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Gröppel-Klein, Andrea
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Haderlein, Andreas
2
Herzog, Maya Esther
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Heydt, Andreas von der
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Huchzermeier, Arnd
2
Iyer, Ananth V.
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Krafft, Manfred
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Krancioch, Stephanie
2
Leenheer, Jorna
2
Leven, Wilfried
2
Möhlenbruch, Dirk
2
Naik, Prasad A.
2
Renko, Sanda
2
Schmieder, Ulf-Marten
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Schüssler, Frank
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Alexander, Nicholas
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Hochschule Offenburg
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Meilensteine im deutschen Handel : Erfolgsstrategien - gestern, heute und morgen
1
The European Monetary Union : blessing or disaster? ; a series of research papers as a contribution of the University zu Köln to the 5th CEMS Graduate Conference, October 22 - 25, 1997 - Cologne
1
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ECONIS (ZBW)
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Markendifferenzierung durch Ladengestaltung - empirische Untersuchung zur Markenzuordnung
Burkhardt, Achim
-
Hochschule Offenburg
-
2018
Persistent link: https://www.econbiz.de/10012003135
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2
Werbedynamik im Handel : von der Reklame zur Kommunikation
Müller-Hagedorn, Lothar
- In:
Meilensteine im deutschen Handel : Erfolgsstrategien - …
,
(pp. 181-205)
.
1999
Persistent link: https://www.econbiz.de/10001304603
Saved in:
3
The pricing practice of retailers in the course of the currency changeover to the Euro
Müller-Hagedorn, Lothar
- In:
The European Monetary Union : blessing or disaster? ; a …
,
(pp. 185-205)
.
1997
Persistent link: https://www.econbiz.de/10001299910
Saved in:
4
Die Betriebstypenmarke im stationären Einzelhandel
Burkhardt, Achim
-
1997
Persistent link: https://www.econbiz.de/10000991442
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