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~person:"Burton, Scot"
~subject:"Integration"
~subject:"USA"
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How restaurant protective ad messaging can increase patronage intentions during the COVID-19 pandemic : conditional serial mediation and COVID-19 consumer concern
Rybak, Garrett
;
Johnson, Alicia M.
;
Burton, Scot
- In:
Journal of advertising
52
(
2023
)
1
,
pp. 145-156
Persistent link: https://www.econbiz.de/10014233780
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