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~person:"Cao, Dongmei"
~person:"Sun, Yan"
~subject:"E-business"
~subject:"Social media influencer"
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E-business
Social media influencer
Consumer behaviour
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Luxury goods
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Luxusgüter
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Beziehungsmarketing
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Emotion
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Fashion
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Adverb analysis
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Content trustworthiness Consumption
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Cao, Dongmei
Sun, Yan
Bashir, Shahid
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Information technology and management
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Journal of fashion marketing and management
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ECONIS (ZBW)
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Who are social media influencers for luxury fashion consumption of the Chinese Gen Z? : categorisation and empirical examination
Sun, Yan
;
Wang, Rachel
;
Cao, Dongmei
;
Lee, Rouyi
- In:
Journal of fashion marketing and management
26
(
2022
)
4
,
pp. 603-621
Persistent link: https://www.econbiz.de/10013384571
Saved in:
2
Customer emotion detection by emotion expression analysis on adverbs
Sun, Yan
;
Quan, Changqin
;
Kang, Xin
;
Zhang, Zuopeng
; …
- In:
Information technology and management
16
(
2015
)
4
,
pp. 303-311
Persistent link: https://www.econbiz.de/10011398814
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