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~person:"Chang, Hyo Jung"
~person:"Roggeveen, Anne L."
~subject:"Dienstleistungsqualität"
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Dienstleistungsqualität
Ladengestaltung
12
Store design
12
Consumer behaviour
10
Konsumentenverhalten
10
Einzelhandel
8
Retail trade
8
Beziehungsmarketing
2
Digital displays
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Digitalisierung
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Digitization
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Retail displays
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Activewear
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Ambient
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Apparel
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Atmospherics
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Bekleidung
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Clothing
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Consumer motivation
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Consumers
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Customer satisfaction
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Design
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Emotion
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Endcaps
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In-store displays
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Marketingmanagement
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Chang, Hyo Jung
Roggeveen, Anne L.
Grewal, Dhruv
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Handbook of research on customer engagement
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ECONIS (ZBW)
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How in-store retail and service atmosphere create customer engagement
Schweiger, Elisa B.
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
Handbook of research on customer engagement
,
(pp. 126-163)
.
2019
Persistent link: https://www.econbiz.de/10013163365
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