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~person:"Chatterjee, Chirantan"
~person:"Heiman, Amir"
~person:"Viswanathan, Madhu"
~subject:"Consumer behaviour"
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Consumer behaviour
Product information
11
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11
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7
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3
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Chatterjee, Chirantan
Heiman, Amir
Viswanathan, Madhu
Burton, Scot
11
Jin, Ginger Zhe
8
Howlett, Elizabeth
7
Chesnes, Matthew
6
Gabaix, Xavier
6
Berry, Christopher
5
Grunert, Klaus G.
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5
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4
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4
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4
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4
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3
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Laibson, David I.
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Office of Research working paper / University of Illinois at Urbana-Champaign, College of Commerce and Business Administration
2
American journal of agricultural economics
1
Environment and development economics
1
Journal of business research : JBR
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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The effect of information regarding multi-attributes on consumers' choices of GM products
Heiman, Amir
- In:
Environment and development economics
19
(
2014
)
6
,
pp. 769-785
Persistent link: https://www.econbiz.de/10010461165
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2
Calorie information effects on consumers' food choices : sources of observed gender heterogeneity
Heiman, Amir
;
Lowengart, Oded
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 964-973
Persistent link: https://www.econbiz.de/10010364068
Saved in:
3
Understanding the influence of literacy on consumer memory : the role of pictorial elements
Viswanathan, Madhu
;
Torelli, Carlos J.
;
Xia, Lan
;
Gau, …
- In:
Journal of consumer psychology : JCP : the official …
19
(
2009
)
3
,
pp. 389-402
Persistent link: https://www.econbiz.de/10003883920
Saved in:
4
Undertstanding and facilitating the usage of nutritional labels by low-literate consumers
Viswanathan, Madhu
;
Hastak, Manoj
;
Gau, Roland
- In:
Journal of public policy & marketing : JPP & M ; an …
28
(
2009
)
2
,
pp. 135-145
Persistent link: https://www.econbiz.de/10003923104
Saved in:
5
Information, consumers, and GMF: a comment
Heiman, Amir
;
Jin, Yanhong
;
Graff, Gregg
;
Zilberman, David
- In:
American journal of agricultural economics
86
(
2004
)
5
,
pp. 1247-1248
Persistent link: https://www.econbiz.de/10002502615
Saved in:
6
A comparison of the usage of numerical versus verbal nutrition information by consumers
Viswanathan, Madhu
-
1996
Persistent link: https://www.econbiz.de/10000957509
Saved in:
7
Representation of numerical and verbal product information in consumer memory
Childers, Terry L.
;
Viswanathan, Madhu
-
1996
Persistent link: https://www.econbiz.de/10000957514
Saved in:
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